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Anne Martensen
External Professor
,
Copenhagen Business School
,
Department of Marketing
https://orcid.org/0000-0002-6809-2808
Denmark
Overview
Network
Publications
(138)
Activities
(1)
In the media
(9)
Supervised Work
(13)
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Research output
46
Journal article
37
Article in proceedings
20
Paper
19
Book chapter
16
More
6
Report
4
Working paper
2
Conference abstract for conference
2
Contribution to newspaper - Newspaper article
1
Book
1
Contribution to newspaper - Feature article
Research output per year
Research output per year
4 results
Publication Year, Title
(descending)
Publication Year, Title
(ascending)
Title
Type
Filter
Working paper
Search results
2005
Reputation in Higher Education: Development, Validation and Application of a Model
Martensen, A.
&
Grønholdt, L.
,
2005
, København,
60 p.
Research output
:
Working paper
›
Research
Open Access
File
110
Downloads (Pure)
2004
Modelling Emotional and Attitudinal Evaluations of Major Sponsors
Martensen, A.
&
Hansen, F.
,
2004
, København,
13 p.
Research output
:
Working paper
›
Research
Open Access
File
17
Downloads (Pure)
2002
En holistisk model for medarbejderloyalitet: determinanter og effekt på virksomhedens værdi
Martensen, A.
,
Bisgaard, L.
&
Grønholdt, L.
,
2002
, København,
29 p.
Research output
:
Working paper
›
Research
2001
Children's knowledge and interpretation of commercial advertising: intentions, truthfulness and viewing habits
Martensen, A.
&
Hansen, F.
,
2001
, København,
36 p.
Research output
:
Working paper
›
Research