Department of Marketing

Research output

Research output per year 1978 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2015 2018 2019 2020 2021 2022 2023 2024 2025

• 997 Journal article
• 455 Book chapter
• 318 Paper
• 180 Article in proceedings
• 1090 More
  • 171 Working paper
  • 133 Net publication - Internet publication
  • 127 Book
  • 78 Editorial
  • 67 Conference abstract in proceedings
  • 58 Comment/debate
  • 57 Report
  • 51 Contribution to newspaper - Newspaper article
  • 50 Conference abstract for conference
  • 47 Anthology
  • 46 PhD thesis
  • 25 Sound/Visual production (digital)
  • 21 Encyclopedia chapter
  • 19 Compendium/lecture notes
  • 18 Contribution to newspaper - Comment/debate
  • 18 Contribution to newspaper - Feature article
  • 15 Review
  • 13 Poster
  • 13 Conference abstract in journal
  • 12 Book review
  • 10 Preface/postscript
  • 9 Report chapter
  • 9 Conference article in journal
  • 9 Other contribution
  • 5 Letter
  • 3 Memorandum
  • 3 Teaching case
  • 2 Contribution to newspaper - Review
  • 1 Compendium/lecture notes chapter

Research output per year

Research output per year

Search results

• 2022

  Environmental Analysis in International Business Markets: Models and a Research Agenda

  Duus, H. J. & Bjerre, M., 2022, Frederiksberg: Department of Marketing. CBS, 28 p. (Working Paper. Department of Marketing. Copenhagen Business School).

  Research output: Working paper › Research

  Open Access

  File
  557 Downloads (Pure)
• 2021

  Er din virksomhed moden til at bruge kundedata?

  Pedersen, C. L. & Ritter, T., 2021, Frederiksberg: Copenhagen Business School, CBS, 14 p.

  Research output: Working paper › Research

  Open Access

  File
  314 Downloads (Pure)
• 2020

  Hvordan påvirker Corona-krisen forretningsmodellen? Arbejdsbog

  Ritter, T. & Lund Pedersen, C., 2020, Frederiksberg: Copenhagen Business School, CBS, 12 p.

  Research output: Working paper › Research

  Open Access

  File
  559 Downloads (Pure)

• The Impact of the Corona Crisis on your Business Model: Workbook

  Ritter, T. & Lund Pedersen, C., 2020, Frederiksberg: Copenhagen Business School, CBS, 12 p.

  Research output: Working paper › Research

  Open Access

  File
  7864 Downloads (Pure)
• 2015

  Qualitative Value Profiling

  Duus, H. J. & Bjerre, M., 2015, Frederiksberg : Department of Marketing. CBS, 18 p.

  Research output: Working paper › Research

  Open Access

  File
  71 Downloads (Pure)
• 2014

  Island med fokus på den økonomiske og politiske udvikling i de senere år

  Lyck, L., 2014, Frederiksberg: Copenhagen Business School [wp], 11 p.

  Research output: Working paper › Research

  Open Access

  File
  113 Downloads (Pure)
• 2013

  Øresundsmetro i relation til turisme og kultur samt i relation til øresundsudviklingen: Mellemvejsrapport

  Lyck, L., 28 Nov 2013, Frederiksberg: Copenhagen Business School [wp], 15 p.

  Research output: Working paper › Research

  Open Access

  File
  52 Downloads (Pure)
• 2012

  Kommercialisering: En nøgle til velfærd og velstand

  Ritter, T. & Geersbro, J., 2012, Frederiksberg: Department of Marketing. CBS, 6 p.

  Research output: Working paper › Research

  Open Access

  File
  238 Downloads (Pure)
• 2011

  Branding the Brain: A Critical Review

  Plassmann, H., Ramsøy, T. Z. & Milosavljevic, M., 2011, Fontainebleau: INSEAD, 49 p.

  Research output: Working paper › Research

• Evaluative Practices in the Culinary Field: A Case of Restaurant Rankings

  Christensen, B. & Strandgaard, J., 2011, Frederiksberg: imagine.. CBS, 20 p.

  Research output: Working paper › Research

  Open Access

  File
  619 Downloads (Pure)

• Idea Screening in Engineering Design Using Employee-Driven Wisdom of the Crowds

  Onarheim, B. & Christensen, B. T., 2011, Frederiksberg: Copenhagen Business School [wp], 21 p. (Creative Encounters Working Paper; No. 56).

  Research output: Working paper › Research

  Open Access

  File
  51 Downloads (Pure)

• Why Does Participation in Decision Making Enhance Creativity in Work Groups? An Integrative Review

  Christensen, B. T. & Jønsson, T., 2011, Frederiksberg: Copenhagen Business School [wp], 29 p. (Creative Encounters Working Paper; No. 57).

  Research output: Working paper › Research

  Open Access

  File
  412 Downloads (Pure)
• 2010

  Airlines 2.0: The Challenge of Social Media

  Hvass, K. A. & Munar, A. M., Nov 2010, Frederiksberg: Copenhagen Business School [wp], 18 p. (CIBEM Working Paper Series).

  Research output: Working paper › Research

  Open Access

  File
  159 Downloads (Pure)

• Booklet to AGORA WP5 Workshops (Part 1)

  Lyck, L., 2010, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, 5 p.

  Research output: Working paper › Research
• 2009

  Antecedents and Consequences of Creativity and Beauty Judgements in Consumer Products

  Christensen, B. T., Kristensen, T. & Reber, R., 2009, Frederiksberg: imagine.. CBS, 22 p. (Creative Encounters Working Paper; No. 29).

  Research output: Working paper › Research

  Open Access

  File
  81 Downloads (Pure)

• Images of Users and Products Shown During New Product Design Increase Users' Willingness-To-Use the Innovation

  Christensen, B. T., 2009, Frederiksberg: Department of Marketing. CBS.

  Research output: Working paper › Research

  Open Access

  File
  42 Downloads (Pure)
• 2008

  A Methodology for Studying Design Cognition in the Real World

  Christensen, B. T., Feb 2008, Frederiksberg: imagine.. CBS, 23 p. (Creative Encounters Working Paper; No. 9).

  Research output: Working paper › Research

  Open Access

  File
  85 Downloads (Pure)

• Arbejdsgivernes erfaringer med HD-uddannelsen

  Pettersson, M. & Møller Jensen, J., Oct 2008, Frederiksberg: Center of Market Economics, Copenhagen Busienss School, 129 p. (Working Paper / Center of Market Economics. CEM. Copenhagen Business School; No. 15).

  Research output: Working paper › Research

  Open Access

  File
  319 Downloads (Pure)

• Kapacitetsudnyttelsesanalyse af Bornholmstrafikkens færger

  Lyck, L., 2008, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, 38 p.

  Research output: Working paper › Research

• Markeds- og brugertilfredshedsundersøgelse for HD 1. del og 2. del: Gennemført ved de HD udbydende institutioner i Danmark

  Pettersson, M. & Schmidt, M., 2008, Frederiksberg: Center of Market Economics, Copenhagen Busienss School, 63 p.

  Research output: Working paper › Research

  Open Access

  File
  31 Downloads (Pure)

• Strategic Forecasting: Theory, Practice and Strategy

  Duus, H. J., 2008, Frederiksberg: Center of Market Economics, Copenhagen Busienss School, 33 p. (Working Paper / Center of Market Economics. CEM. Copenhagen Business School; No. 17).

  Research output: Working paper › Research

  Open Access

  File
  157 Downloads (Pure)
• 2007

  Analyse af færgetrafik mellem Gotland og det svenske fastland

  Lyck, L., 2007, Center for Tourism and Cultural Management. Copenhagen Business School.

  Research output: Working paper › Research

• Analyse af færgetrafik ved Åland

  Lyck, L., 2007, Center for Tourism and Cultural Management. Copenhagen Business School, 13 p.

  Research output: Working paper › Research

• Company Stakeholder Responsibility: A Resource Based Perspective

  Kornum, N., 2007, Frederiksberg: Department of Marketing. CBS, 65 p.

  Research output: Working paper › Research

  Open Access

  File
  274 Downloads (Pure)

• Oplevelseshjul - et dialogbaseret måleinstrument

  Lyck, L., 2007, Center for Tourism and Cultural Management. Copenhagen Business School, 6 p.

  Research output: Working paper › Research

• Oplevelsesøkonomi - hvad er det?

  Lyck, L., 2007, Center for Tourism and Cultural Management. Copenhagen Business School, 8 p.

  Research output: Working paper › Research

• Reality in Virtual Learning: Challenges without the Classroom

  Lindberg, F. & Pettersson, M., 2007, Frederiksberg: Samfundslitteratur, 26 p.

  Research output: Working paper › Research

  Open Access

  File
  47 Downloads (Pure)

• Strategisk Forecasting som Erhvervsøkonomisk Disciplin

  Duus, H. J., Nov 2007, Frederiksberg: Center of Market Economics, Copenhagen Busienss School, 32 p. (Working Paper / Center of Market Economics. CEM. Copenhagen Business School; No. 14).

  Research output: Working paper › Research

  Open Access

  File
  212 Downloads (Pure)

• Tilfredsheden med Bornholmstrafikkens transportydelse

  Lyck, L., 2007, Center for Tourism and Cultural Management. Copenhagen Business School, 7 p.

  Research output: Working paper › Research
• 2006

  Danskernes brug af autoværksteder i Sverige

  Lyck, L., Nov 2006, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, 32 p. (TCM Working Paper Series; No. 3).

  Research output: Working paper › Research

  Open Access

  File
  234 Downloads (Pure)

• E-learning Paradigms and The Development of E-learning Strategy

  Duus, H. J., 2006, Frederiksberg, 40 p. (Working Paper / Center of Market Economics. CEM. Copenhagen Business School; No. 11).

  Research output: Working paper › Research

  Open Access

  File
  74 Downloads (Pure)

• Fra LCC til FSC: Forretningsmodellernes nuancer og deres indflydelse på profitabiliteten

  Hvass, K., Nov 2006, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, p. 5-29, 25 p. (TCM Working Paper Series; No. 4, part 1).

  Research output: Working paper › Research

  Open Access

  File
  73 Downloads (Pure)

• Mega Sports Events: Can We, Will We, Should We Go for such Events in Copenhagen?

  Lyck, L., Nov 2006, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, 16 p. (TCM Working Paper Series; No. 5).

  Research output: Working paper › Research

  Open Access

  File
  71 Downloads (Pure)

• Prognoser vs. virkelighed

  Lyck, L. & Slej Mikkelsen, J., Jan 2006, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, 42 p. (TCM Working Paper Series; No. 2).

  Research output: Working paper › Research

  Open Access

  File
  66 Downloads (Pure)

• Supra-complex decision making: A framework for understanding the choice behaviour of the modern food consumer

  Hansen, T. & Thomsen, T. U., 2006, København: Department of Marketing. CBS, 27 p.

  Research output: Working paper › Research

  Open Access

  File
  105 Downloads (Pure)

• Turbulens og strategi i luftfartsbranchen med fokus på SAS og Air France/KLM

  Lyck, L., Apr 2006, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, p. 30-52, 23 p. (TCM Working Paper Series; No. 4, part 2).

  Research output: Working paper › Research

  Open Access

  File
  76 Downloads (Pure)
• 2005

  En kvantitativ analyse af danskernes huskesedler

  Schmidt, M., 2005, København, 17 p.

  Research output: Working paper › Research

  Open Access

  File
  126 Downloads (Pure)

• En model for lagerstørrelsen som determinant for købs- og brugsadfærden for et kortvarigt forbrugsgode

  Olsen, J. K., 2005, København, 21 p.

  Research output: Working paper › Research

  Open Access

  File
  42 Downloads (Pure)

• Erhvervslivets strategiske ledelseskommunikation: Datagrundlag og analyser

  Holm Hansen, J. & Bordum, A., 2005, København, 252 p.

  Research output: Working paper › Research

  Open Access

  File
  386 Downloads (Pure)

• How Europe's Low-Cost Carriers Sidestepped Traditional Carriers' Competitive Advantages

  Hvass, K. A., 2005, København: Center for Tourism and Cultural Management. Copenhagen Business School, 49 p. (TCM Working Paper Series; No. 1, part 1).

  Research output: Working paper › Research

  Open Access

  File
  149 Downloads (Pure)

• Indtrængningsproblematikken og udvalgte erhvervsøkonomiske teoriområder

  Cumberland, F., 2005, København, 70 p.

  Research output: Working paper › Research

  Open Access

  File
  1349 Downloads (Pure)

• Market Entry Mode “Economic” Approaches and “Process” Approaches: An Integrated Research Review

  Cumberland, F., 2005, Frederiksberg: Department of Marketing. CBS, 36 p. (Research Paper / Department of Marketing. Copenhagen Business School; No. 3 - 2005).

  Research output: Working paper › Research

  Open Access

  File
  273 Downloads (Pure)

• Opportunity and Implications of Grocery E-Commerce

  Vangkilde, M., 2005, København, 20 p.

  Research output: Working paper › Research

  Open Access

  File
  61 Downloads (Pure)

• Reflexivity, Knowledge and the Management of Potential Innovation

  Bordum, A., 2005, København, 33 p.

  Research output: Working paper › Research

  Open Access

  File
  63 Downloads (Pure)

• Regression Models for Market-Shares

  Birch, K., Olsen, J. K. & Tjur, T., 2005, København: Center for Statistics, 22 p. (Preprint; No. 1/2005).

  Research output: Working paper › Research

  Open Access

  File
  278 Downloads (Pure)

• Reputation in Higher Education: Development, Validation and Application of a Model

  Martensen, A. & Grønholdt, L., 2005, København, 60 p.

  Research output: Working paper › Research

  Open Access

  File
  180 Downloads (Pure)

• The Airline Industry of the 21st Century: Finally Approaching Contestable Markets?

  Brandt, K. K., Oct 2005, Frederiksberg: Center for Tourism and Cultural Management. Copenhagen Business School, p. 23-49, 27 p. (TCM Working Paper Series; No. 1, part 2).

  Research output: Working paper › Research

  File
  153 Downloads (Pure)

• Trust and Leadership: On the Value Laden Concept of Trust

  Bordum, A., 2005, København, 27 p.

  Research output: Working paper › Research

  Open Access

  File
  96 Downloads (Pure)

• Viden og Læring

  Bordum, A., 2005, København, 24 p.

  Research output: Working paper › Research

  Open Access

  File
  122 Downloads (Pure)
• 2004

  Consumer choice behaviour: An emotional theory

  Hansen, F., Percy, L. & Hallum Hansen, M., 2004, København, 34 p.

  Research output: Working paper › Research

  Open Access

  File
  5034 Downloads (Pure)