Department of Marketing

  • Denmark

Research Output 1978 2020

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Journal article
2020

A Project-based Perspective on Strategic Renewal

Lund Pedersen, C., Ritter, T. & Andersen, T. J., 3 Jan 2020, In : Strategic Management Review. 42 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access

Demonstrability, Difficulty and Persuasion: An Experimental Study of Advice Taking

Hoffmann, R., Chesney, T., Chuah, S-H., Kock, F. & Larner, J., Jan 2020, In : Journal of Economic Psychology. 76, 13 p., 102215.

Research output: Contribution to journalJournal articleResearchpeer-review

Perceptual Fluency Effects in Judgments of Creativity and Beauty: Creative Objects Are Perceived Fluently Yet They Are Visually Complex

Christensen, B., Ball, L. J. & Reber, R., Jan 2020, In : Journal of Cognitive Psychology. 32, 1, p. 45-66 22 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Three Decades of Tourism Scholarship: Gender, Collaboration and Research Methods

Nunkoo, R., Thelwall, M., Ladsawut, J. & Goolaup, S., Jun 2020, In : Tourism Management. 78, 11 p., 104056.

Research output: Contribution to journalJournal articleResearchpeer-review

Tourism and Economic Growth: A Meta-regression Analysis

Nunkoo, R., Seetanah, B., Jaffur, Z. R. K., Moraghen, P. G. W. & Sannassee, R. V., Mar 2020, In : Journal of Travel Research. 59, 3, p. 404-423 20 p.

Research output: Contribution to journalJournal articleResearchpeer-review

2019

Advancing an Understanding of Design Cognition and Design Metacognition: Progress and Prospects

Ball, L. J. & Christensen, B., Nov 2019, In : Design Studies. 65, p. 35-59 25 p.

Research output: Contribution to journalJournal articleResearchpeer-review

A Neuroscientific Method for Assessing Effectiveness of Digital vs. Print Ads: Using Biometric Techniques to Measure Cross-Media Ad Experience and Recall

Ciceri, A., Russo, V., Songa, G., Gabrielli, G. & Clement, J., 26 Apr 2019, In : Journal of Advertising Research.

Research output: Contribution to journalJournal articleResearchpeer-review

Balancing Frontliners’ Customer- and Coworker-directed Behaviors when Serving Business Customers

Van der Borgh, M., de Jong, A. & Nijssen, E. J., Aug 2019, In : Journal of Service Research. 22, 3, p. 323-344 22 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Building a Discipline: Indicators of Expansion, Integration and Consolidation in Design Research across Four Decades

Christensen, B. & Ball, L. J., Nov 2019, In : Design Studies. 65, p. 18-34 17 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Can Business‐oriented Managers Be Effective Leaders for Corporate Sustainability? A Study of Integrative and Instrumental Logics

Joseph, J., Orlitzky, M., Gurd, B., Borland, H. & Lindgreen, A., Feb 2019, In : Business Strategy and the Environment. 28, 2, p. 339-352 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Citation Practices in Tourism Research: Toward a Gender Conscientious Engagement

Nunkoo, R., Hall, M., Rughoobur-Seetah, S. & Teeroovengadum, V., Nov 2019, In : Annals of Tourism Research. 79, 13 p., 102755.

Research output: Contribution to journalJournal articleResearchpeer-review

Collective Engagement in Organizational Settings

Kleinaltenkamp, M., Karpen, I., Plewa, C., Jaakkola, E. & Conduit, J., Jul 2019, In : Industrial Marketing Management. 80, p. 11-23 13 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Corporate Brand Identity Co-creation in Business-to-business Contexts

Iglesias, O., Landgraf, P., Ind, N., Markovic, S. & Koporcic, N., 17 Sep 2019, In : Industrial Marketing Management. 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Corporate Brand Positioning in Complex Industrial Firms: Introducing a Dynamic, Process Approach to Positioning

Koch, C. H. & Gyrd-Jones, R. I., Aug 2019, In : Industrial Marketing Management. 81, p. 40-53 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Cultural Heritage Authenticity: A Producer View

Farrelly, F., Kock, F. & Josiassen, A., Nov 2019, In : Annals of Tourism Research. 79, 12 p., 102770.

Research output: Contribution to journalJournal articleResearchpeer-review

Digital Customer Experience: An Emerging Theme in Customer Service Excellence

Grønholdt, L., 2019, In : Nyhedsbrevet om Forbrugeradfærd. 31, p. 2-10 9 p.

Research output: Contribution to journalJournal articleResearch

Open Access

Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits

Iglesias, O., Markovic, S., Singh, J. J. & Sierra, V., Jan 2019, In : Journal of Business Ethics. 154, 2, p. 441-459 19 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Empirically Analysing Design Reasoning Patterns: Abductive-deductive Reasoning Patterns Dominate Design Idea Generation

Cramer-Petersen, C. L., Christensen, B. T. & Ahmed-Kristensen, S., Jan 2019, In : Design Studies. 60, p. 39-70 32 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Enhancing Supplier's Involvement in Startup's Innovation through Equity Offering and Trust Building

Song, M., de Jong, A., Di Benedetto, C. A. & Zhao, Y. L., Feb 2019, In : International Journal of Innovation Management. 23, 2, 29 p., 1950013.

Research output: Contribution to journalJournal articleResearchpeer-review

Free No More: Investigating Customer Reactions to Unexpected Free-to-Fee Switches

Cziehso, G. P., Schäfers, T. & Kukar-Kinney, M., Aug 2019, In : Journal of Business Research. 101, p. 229-242 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How Does Outside-In Open Innovation Influence Innovation Performance? Analyzing the Mediating Roles of Knowledge Sharing and Innovation Strategy

Bagherzadeh, M., Markovic, S., Cheng, J. & Vanhaverbeke, W., 21 Jan 2019, In : IEEE Transactions on Engineering Management. 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access

How does Sensory Brand Experience Influence Brand Equity? Considering the Roles of Customer Satisfaction, Customer Affective Commitment, and Employee Empathy

Iglesias, O., Markovic, S. & Rialp, J., Mar 2019, In : Journal of Business Research. 96, p. 343-354 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How Task Constraints Affect Inspiration Search Strategies

Biskjær, M. M., Christensen, B., Friis-Olivarius, M., Abildgaard, S. J. J., Lundquist, C. & Halskov, K., 8 Feb 2019, In : International Journal of Technology and Design Education. 25 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How the Refugee Crisis Impacts the Decision Structure of Tourists: A Crosscountry Scenario Study

Zenker, S., von Wallpach, S., Braun, E. & Vallaster, C., Apr 2019, In : Tourism Management. 71, p. 197-212 16 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How to Cocreate Your Nonprofit Brand with Your Stakeholders

Vallaster, C. & von Wallpach, S., 2019, In : Nonprofit Quarterly. 26, 2, p. 24-28 5 p.

Research output: Contribution to journalJournal articleResearch

Open Access

How to Write Really Good Research Funding Applications

Lindgreen, A., Di Benedetto, C. A., Verdich, C., Vanhamme, J., Venkatraman, V., Pattinson, S., Clarke, A. H. & Khan, Z., Feb 2019, In : Industrial Marketing Management. 77, p. 232-239 8 p.

Research output: Contribution to journalJournal articleResearch

Internationalization and Hotel Performance: Agglomeration-related Moderators

Woo, L., Assaf, A. G., Josiassen, A. & Kock, F., Sep 2019, In : International Journal of Hospitality Management. 82, p. 48-58 11 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Linking Employee, Customer, and Business Results: A Study in the Hotel Industry

Grønholdt, L. & Martensen, A., 2019, In : Total Quality Management & Business Excellence. 30, Supplement 1, p. 74–82 9 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Managing Open Innovation: A Project-level Perspective

Bagherzadeh, M., Markovic, S. & Bogers, M., 12 Nov 2019, In : IEEE Transactions on Engineering Management. 16 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access

Marketing Integration Decisions, Intermediate Goals and Market Expansion in Horizontal Acquisitions: How Marketing Fit Moderates the Relationships on Intermediate Goals

Bauer, F., Rothermel, M., Tarba, S. Y., Arslan, A. & Uzelac, B., 7 May 2019, In : British Journal of Management. 22 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Moments of Luxury: A Qualitative Account of the Experiential Essence of Luxury

von Wallpach, S., Hemetsberger, A., Thomsen, T. U. & Belk, R. W., 27 Nov 2019, In : Journal of Business Research. 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Multi-Sensory Sculpting® (MSS): Die Erhebung multi-sensorischen Markenwissens anhand von Skulpturen

von Wallpach, S. & Kreuzer, M., 2019, In : Transfer - Werbeforschung & Praxis. 65, 1, p. 57-60 4 p.

Research output: Contribution to journalJournal articleResearch

Narcissistic CEOs and Corporate Social Responsibility: Does the Role of an Outside Board of Directors Matter?

Ahn, J. S., Assaf, A. G., Josiassen, A., Baker, M. A., Lee, S., Kock, F. & Tsionas, M. G., 22 Aug 2019, In : International Journal of Hospitality Management. 8 p., 102350.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access

Preference for Curvilinear Contour in Interior Architectural Spaces: Evidence from Experts and Nonexperts

Vartanian, O., Navarrete, G., Chatterjee, A., Fich, L. B., Leder, H., Modroño, C., Rostrup, N., Skov, M., Corradi, G. & Nadal, M., 2019, In : Psychology of Aesthetics, Creativity, and the Arts. 13, 1, p. 110-116 7 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access

Service Quality and Customer Satisfaction: The Moderating Effects of Hotel Star Rating

Nunkoo, R., Teeroovengadum, V., Ringle, C. M. & Sunnasseeg, V., 21 Nov 2019, In : International Journal of Hospitality Management. 15 p., 102414.

Research output: Contribution to journalJournal articleResearchpeer-review

Serving Multiple Masters: The Role of Micro-foundations of Dynamic Capabilities in Addressing Tensions in For-profit Hybrid Organizations

Vallaster, C., Maon, F., Lindgreen, A. & Vanhamme, J., 24 Jun 2019, In : Organization Studies. 37 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Smile(y) – and Your Students Will Smile with You? The Effects of Emoticons on Impressions, Evaluations, and Behaviour in Staff-to-student Communication

Marder, B., Houghton, D., Erz, A., Harris, L. & Javornik, A., 8 Apr 2019, In : Studies in Higher Education. 13 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Stadtmarke und Partizipation

Pirck, P. & Zenker, S., 2019, In : Public Marketing. p. 16-19 4 p.

Research output: Contribution to journalJournal articleCommunication

Sustainability and Sustainable Development Strategies in the U.K. Plastic Electronics Industry

Borland, H., Bhatti, Y. & Lindgreen, A., Jul 2019, In : Corporate Social Responsibility and Environmental Management. 26, 4, p. 805-818 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Sustainability Marketing Commitment: Empirical Insights about Its Drivers at the Corporate and Functional Level of Marketing

Tollin, K. & Bech Christensen, L., Jun 2019, In : Journal of Business Ethics. 156, 4, p. 1165–1185 21 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The 3 Myths of Employee Autonomy

Lund Pedersen, C., 2019, In : The European Business Review. November - December, p. 60-63

Research output: Contribution to journalJournal articleResearch

Open Access

The Avatar's New Clothes: Understanding Why Players Purchase Nonfunctional Items in Free-to-play Games

Marder, B., Gattig, D., Collins, E., Pitt, L., Kietzmann, J. & Erz, A., Feb 2019, In : Computers in Human Behavior. 91, p. 72–83 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Dark Side of Stakeholder Reactions to Corporate Social Responsibility: Tensions and Micro‐level Undesirable Outcomes

Maon, F., Vanhamme, J., De Roeck, K., Lindgreen, A. & Swaen, V., 2019, In : International Journal of Management Reviews. 21, 2, p. 209–230 22 p.

Research output: Contribution to journalJournal articleResearchpeer-review

133 Downloads (Pure)

The Effect of Compensation Size on Recovery Satisfaction after Group Service Failures: The Role of Group Versus Individual Service Recovery

Albrecht, A. K., Schäfers, T., Walsh, G. & Beatty, S. E., Feb 2019, In : Journal of Service Research. 22, 1, p. 60-74 15 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
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The Impact of Market Philosophies on the Analytical Practice of Marketing

Duus, H. J., 2019, In : Nyhedsbrevet om Forbrugeradfærd. 32, p. 2-7 6 p.

Research output: Contribution to journalJournal articleResearch

Open Access

The Interplay between Economic Healthiness, Consumer Confidence, and General Trust in Financial Institutions

Hansen, T., 2019, In : Nyhedsbrevet om Forbrugeradfærd. 32, p. 8-18 11 p.

Research output: Contribution to journalJournal articleResearch

Open Access

The Role of Photograph Aesthetics on Online Review Sites: Effects of Management- versus Traveler-generated Photos on Tourists’ Decision Making

Marder, B., Erz, A., Angell, R. & Plangger, K., 30 Dec 2019, In : Journal of Travel Research. 16 p.

Research output: Contribution to journalJournal articleResearchpeer-review

106 Downloads (Pure)

The Technology-mindset Interactions: Leading to Incremental, Radical or Revolutionary Innovations

Ringberg, T., Reihlen, M. & Rydén, P., May 2019, In : Industrial Marketing Management. 79, p. 102-113 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
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