Department of Marketing

  • Denmark

Research Output 1978 2019

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Journal article
2019

Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits

Iglesias, O., Markovic, S., Singh, J. J. & Sierra, V. Jan 2019 In : Journal of Business Ethics. 154, 2, p. 441-459 19 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Empirically Analysing Design Reasoning Patterns: Abductive-deductive Reasoning Patterns Dominate Design Idea Generation

Cramer-Petersen, C. L., Christensen, B. T. & Ahmed-Kristensen, S. Jan 2019 In : Design Studies. 60, p. 39-70 32 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Enhancing Supplier's Involvement in Startup's Innovation through Equity Offering and Trust Building

Song, M., de Jong, A., Di Benedetto, C. A. & Zhao, Y. L. Feb 2019 In : International Journal of Innovation Management. 23, 2, 29 p., 1950013

Research output: Contribution to journalJournal articleResearchpeer-review

How does Sensory Brand Experience Influence Brand Equity? Considering the Roles of Customer Satisfaction, Customer Affective Commitment, and Employee Empathy

Iglesias, O., Markovic, S. & Rialp, J. 2019 In : Journal of Business Research. 96, March, p. 343-354 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How the Refugee Crisis Impacts the Decision Structure of Tourists: A Crosscountry Scenario Study

Zenker, S., von Wallpach, S., Braun, E. & Vallaster, C. Apr 2019 In : Tourism Management. 71, p. 197-212 16 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Avatar's New Clothes: Understanding Why Players Purchase Nonfunctional Items in Free-to-play Games

Marder, B., Gattig, D., Collins, E., Pitt, L., Kietzmann, J. & Erz, A. Feb 2019 In : Computers in Human Behavior. 91, p. 72–83 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Effect of Compensation Size on Recovery Satisfaction after Group Service Failures: The Role of Group Versus Individual Service Recovery

Albrecht, A. K., Schäfers, T., Walsh, G. & Beatty, S. E. Feb 2019 In : Journal of Service Research. 22, 1, p. 60-74 15 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Xenophobic Tourist

Kock, F., Josiassen, A. & Assaf, A. G. 2019 In : Annals of Tourism Research. 74, p. 155-166 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Tourism Ethnocentrism and its Effects on Tourist and Resident Behavior

Kock, F., Josiassen, A., Assaf, A. G., Karpen, I. & Farrelly, F. 2019 In : Journal of Travel Research. 58, 3, p. 427-439 13 p.

Research output: Contribution to journalJournal articleResearchpeer-review

When Consumers Can Return Digital Products: Influence of Firm- and Consumer-induced Communication on the Returns and Profitability of News Articles

Schulz, P., Shehu, E. & Clement, M. 25 Jan 2019 In : International Journal of Research in Marketing. 17 p.

Research output: Contribution to journalJournal articleResearchpeer-review

2018

A Multilevel Approach to the Process of Concession-making in Price Negotiations

Nagler, H., Wilken, R., de Jong, A. & Schmitz, C. 2018 In : Unternehmung. 72, 1, p. 37-50 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Art Is not Special: An Assault on the Last Lines of Defense against the Naturalization of the Human Mind

Skov, M. & Nadal, M. 2018 In : Reviews in the Neurosciences. 29, 6, p. 699-702 4 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Balancing Modularity and Solution Space Freedom: Effects on Organisational Learning and Sustainable Innovation

Vos, M. A., Raassens, N., Van der Borgh, M. & Nijssen, E. J. Oct 2018 In : International Journal of Production Research. 56, 20, p. 6658-6677 20 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File

Brand Management: Unveiling the Delusion of Control

Wider, S., von Wallpach, S. & Mühlbacher, H. Jun 2018 In : European Management Journal. 36, 3, p. 301-305 5 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Brand Strategy Co-creation in a Nonprofit Context: A Strategy-as-practice Approach

Vallaster, C. & von Wallpach, S. 2018 In : Nonprofit and Voluntary Sector Quarterly. 47, 5, p. 984–1006 23 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Can Business‐oriented Managers Be Effective Leaders for Corporate Sustainability? A Study of Integrative and Instrumental Logics

Joseph, J., Orlitzky, M., Gurd, B., Borland, H. & Lindgreen, A. 25 Sep 2018 In : Business Strategy and the Environment. 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Comparing Event Attendees and Their Telecast Audiences: A Case Study of a Commemorative Event

Hede, A-M., Thyne, M. A., Josiassen, A. & Garma, R. 2018 In : Event Management. 22, 4, p. 555–569 15 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Consumers’ Preference for Ethical Attributes and Choice of Brand: The Moderating Role of Quality Shopping Frequency

Hansen, T., Aarfelt Andersen, N. & Nielsen, C. 2018 In : Nyhedsbrevet om Forbrugeradfærd. 30, p. 13-23 11 p.

Research output: Contribution to journalJournal articleResearch

Open Access
Open Access
File

Die Touristen, die ich rief: Kopenhagens Tourismusstrategie

Zenker, S. 2018 In : Planerin: SRL-Mitteilungen für Stadt-, Regional- und Landesplaner. 6, p. 19-20 2 p.

Research output: Contribution to journalJournal articleCommunication

Emergent Coopetition from a Sensemaking Perspective: A Multi-level Analysis

Pattinson, S., Nicholson, J. & Lindgreen, A. Jan 2018 In : Industrial Marketing Management. 68, p. 25-35 11 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Familien Webers dagbog fra Ærøskøbing

Lindgreen, A. & Abramsson, P. 2018 In : Personalhistorisk tidsskrift. p. 183-201 17 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Fluctuating Epistemic Uncertainty in a Design Team as a Metacognitive Driver for Creative Cognitive Processes

Christensen, B. & Ball, L. J. 2018 In : CoDesign: International Journal of CoCreation in Design and the Arts. 14, 2, p. 133-152 20 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File

Frontal Brain Asymmetry and Willingness to Pay

Ramsøy, T. Z., Skov, M., Klindt Christensen, M. & Stahlhut, C. Mar 2018 In : Frontiers in Human Neuroscience. 12, 12 p., 138

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File

Grouping Notes Through Nodes: The Functions of Post-it Notes in Design Team Cognition

Dove, G., Abildgaard, S. J. J., Biskjær, M. M., Hansen, N. B., Christensen, B. & Halskov, K. Jul 2018 In : Design Studies. 57, p. 112-134 23 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Hashtags: Motivational Drivers, their Use, and Differences Between Influencers and Followers

Erz, A., Marder, B. & Osadchaya, E. Dec 2018 In : Computers in Human Behavior. 89, p. 48-60 13 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Home in the Re-making: Immigrants' Transcultural Experiencing of Home

Kreuzer, M., Mühlbacher, H. & von Wallpach, S. 2018 In : Journal of Business Research. 91, p. 334-341 8 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How Citizen Influencers Persuade Their Followers

Martensen, A., Brockenhuus-Schack, S. & Zahid, A. L. 2018 In : Journal of Fashion Marketing and Management. 22, 3, p. 335-353 19 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How does Breadth of External Stakeholder Co-creation Influence Innovation Performance? Analyzing the Mediating Roles of Knowledge Sharing and Product Innovation

Markovic, S. & Bagherzadeh, M. Jun 2018 In : Journal of Business Research. 88, p. 173-186 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How the Interplay between Consumer Motivations and Values Influences Organic Food Identity and Behavior

Hansen, T., Ingerslev Sørensen, M. & Riwerts Eriksen, M-L. Jan 2018 In : Food Policy. 74, p. 39-52 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How to Revise, and Revise Really Well, for Premier Academic Journals

LaPlaca, P. J., Lindgreen, A., Vanhamme, J. & Di Benedetto, C. A. Jul 2018 In : Industrial Marketing Management. 72, p. 174-180 7 p.

Research output: Contribution to journalJournal articleResearch

How to Write Really Good Articles for Premier Academic Journals

LaPlaca, P. J., Lindgreen, A. & Vanhamme, J. Jan 2018 In : Industrial Marketing Management. 68, p. 202-209 8 p.

Research output: Contribution to journalJournal articleResearch

Improving Place Reputation: Do an Open Place Brand Process and an Identity-image Match Pay Off?

Braun, E., Eshuis, J., Klijn, E-H. & Zenker, S. Oct 2018 In : Cities. 80, p. 22-28 7 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Loyalty or Liability: Resolving the Consumer Fanaticism Paradox

Chung, E., Farrelly, F., Beverland, M. B. & Karpen, I. O. Mar 2018 In : Marketing Theory. 18, 1, p. 3-30 28 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Multidexterity in Customer Relationship Management: Managerial Implications and a Research Agenda

Ritter, T. & Geersbro, J. Feb 2018 In : Industrial Marketing Management. 69, p. 74-79 6 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Multi Stage Marketing: Gammel vin på nye flasker?

Geersbro, J. 2018 In : Nyhedsbrevet om Forbrugeradfærd. 30, p. 10-12

Research output: Contribution to journalJournal articleResearch

Open Access

On the Origin of Tourist Behavior

Kock, F., Josiassen, A. & Assaf, A. G. Nov 2018 In : Annals of Tourism Research. 73, p. 180-183 4 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Scale Purification: State-of-the-art Review and Guidelines

Wieland, A., Kock, F. & Josiassen, A. 2018 In : International Journal of Contemporary Hospitality Management. 30, 11, p. 3346-3362 17 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Seeing Versus Doing: How Businesses Manage Tensions in Pursuit of Sustainability

Joseph, J., Borland, H., Orlitzky, M. & Lindgreen, A. 29 Nov 2018 In : Journal of Business Ethics. 22 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Task-modulated Cortical Representations of Natural Sound Source Categories

Hjortkjær, J., Kassuba, T., Madsen, K. H., Skov, M. & Siebner, H. R. 2018 In : Cerebral Cortex. 28, 1, p. 295-306 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Differential Effect of Various Stakeholder Groups in Place Marketing

Eshuis, J., Braun, E., Klijn, E-H. & Zenker, S. 2018 In : Environment and Planning C: Government & Policy. 36, 5, p. 916-936 21 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File

The Effects of Stimulus Complexity and Conceptual Fluency on Aesthetic Judgments of Abstract Art: Evidence for a Default–interventionist Account

Ball, L. J., Threadgold, E., Marsh, J. E. & Christensen, B. T. 2018 In : Metaphor and Symbol. 3, 3, p. 235-252 18 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Emergence of Industrial Marketing Management as the Leading Academic Journal in Business-to-Business Marketing

Di Benedetto, C. A. & Lindgreen, A. Feb 2018 In : Industrial Marketing Management. 69, p. 5-12 8 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Influence of Consumers’ Interest in Healthy Eating, Definitions of Healthy Eating, and Personal Values on Perceived Dietary Quality

Hansen, T. & Uth Thomsen, T. Oct 2018 In : Food Policy. 80, p. 55-67 13 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Interplay Between Urban Policies and Grassroots City Brand Co-creation and Co-destruction During the Refugee Crisis: Insights From the City Brand Munich (Germany)

Vallaster, C., von Wallpach, S. & Zenker, S. Oct 2018 In : Cities. 80, p. 53-60 8 p.

Research output: Contribution to journalJournal articleResearchpeer-review

The Technology-mindset Interactions: Leading to Incremental, Radical or Revolutionary Innovations

Ringberg, T., Reihlen, M. & Rydén, P. 2018 In : Industrial Marketing Management. 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File

Transforming Consumers Into Brands: Tracing Transformation Processes of the Practice of Blogging

Erz, A. & Heeris Christensen, A-B. 2018 In : Journal of Interactive Marketing. 43, 3, p. 69-82 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Udfordringer for det danske kommunale udligningssystem og dets fremtid

Lyck, L. Oct 2018 In : Samfundsøkonomen. 3, p. 25-31 7 p.

Research output: Contribution to journalJournal articleResearchpeer-review