Department of Marketing

Research output

Research output per year 1978 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2015 2018 2019 2020 2021 2022 2023 2024 2025

• 1014 Journal article
• 460 Book chapter
• 324 Paper
• 184 Article in proceedings
• 1105 More
  • 171 Working paper
  • 134 Net publication - Internet publication
  • 127 Book
  • 78 Editorial
  • 73 Conference abstract in proceedings
  • 59 Comment/debate
  • 57 Report
  • 53 Conference abstract for conference
  • 51 Contribution to newspaper - Newspaper article
  • 47 Anthology
  • 46 PhD thesis
  • 26 Sound/Visual production (digital)
  • 22 Encyclopedia chapter
  • 19 Compendium/lecture notes
  • 18 Contribution to newspaper - Comment/debate
  • 18 Contribution to newspaper - Feature article
  • 16 Review
  • 13 Poster
  • 13 Conference abstract in journal
  • 12 Book review
  • 11 Preface/postscript
  • 9 Report chapter
  • 9 Conference article in journal
  • 9 Other contribution
  • 5 Letter
  • 3 Memorandum
  • 3 Teaching case
  • 2 Contribution to newspaper - Review
  • 1 Compendium/lecture notes chapter

Research output per year

Research output per year

Search results

• 2024

  (Corporate) Ethical Branding

  Maon, F. & Lindgreen, A., 2024, Elgar Encyclopedia of Corporate Communication. Podnar, K. (ed.). Cheltenham: Edward Elgar Publishing, p. 131–135 5 p. (Elgar Encyclopedias in Business and Management series).

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review

• Corporate Philanthropy

  Szöcs, I., 2024, Elgar Encyclopedia of Corporate Communication. Podnar, K. (ed.). Cheltenham: Edward Elgar Publishing, p. 378–384 7 p. (Elgar Encyclopedias in Business and Management series).

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review

• Freemium

  Schäfers, T., 2024, Elgar Encyclopedia of Pricing. Hinterhuber, A. (ed.). Cheltenham: Edward Elgar Publishing, p. 83-85 3 p. (Elgar Encyclopedias in Business and Management series).

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review

• Pricing in the Sharing Economy

  Schäfers, T. & Benoit, S., 2024, Elgar Encyclopedia of Pricing. Hinterhuber, A. (ed.). Edward Elgar Publishing, p. 244-249 6 p. (Elgar Encyclopedias in Business and Management series).

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review
• 2020

  Incubation

  Christensen, B. T., 2020, Encyclopedia of Creativity. Runco, M. A. & Pritzker, S. R. (eds.). 3. ed. Cambridge, MA: Academic Press, p. 642-647 6 p.

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review
• 2016

  Correspondence Analysis

  Schmidt, M., 2016, Encyclopedia of Tourism. Jafari, J. & Xiao, H. (eds.). Cham: Springer, p. 193-194

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review
• 2015

  Brand Equity

  Grønholdt, L., 2015, The SAGE Encyclopedia of Quality and the Service Economy. Dahlgaard-Park, S. M. (ed.). London: SAGE Publications, Vol. 1. p. 38-39

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review

• Customer Expectations

  Grønholdt, L., 2015, The SAGE Encyclopedia of Quality and the Service Economy. Dahlgaard-Park, S. M. (ed.). London: SAGE Publications, Vol. 1. p. 111-114

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review
• 2011

  Ethics in Marketing Research

  Schmidt, M., 2011, Wiley International Encyclopedia of Marketing: Volume 2. Marketing Research. Kamakura, W. A. (ed.). Hoboken, NJ: Wiley, p. 79-89

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review

• Hypothesis Testing Related to Differencess: Parametric Tests

  Schmidt, M., 2011, Wiley International Encyclopedia of Marketing : Volume 2. Marketing Research. Kamakura, W. A. (ed.). Hoboken, NJ: Wiley, p. 121-136

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review
• 2005

  Air Routes

  Lyck, L., 2005, Encyclopedia of the Arctic. Nuttall, M. (ed.). Routledge

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Economic Development

  Lyck, L., 2005, Encyclopedia of the Arctic.

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Economic Policy

  Lyck, L., 2005, Encyclopedia of the Arctic. Nuttall, M. (ed.). Routledge

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Greenland Technical Organization (GTO)

  Lyck, L., 2005, Encyclopedia of the Arctic.

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Mining

  Lyck, L., 2005, Encyclopedia of the Arctic. Nuttall, M. (ed.). Routledge

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Trade

  Lyck, L., 2005, Encyclopedia of the Arctic. Nuttall, M. (ed.). Routledge

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Transport

  Lyck, L., 2005, Encyclopedia of the Arctic. Nuttall, M. (ed.). Routledge

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication
• 2004

  Forbrugerpsykologi

  Bjerg (Red.), J. & Beckmann, S. C., 2004, Gads Leksikon.

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Markedspsykologi

  Beckmann, S. C., 2004, Gads psykologileksikon. Bjerg, J. (ed.). Gad

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Reklamepsykologi

  (Red.), J. B. & Beckmann, S. C., 2004, Gads psykologileksikon. Gad

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication

• Økonomisk psykologi

  Beckmann, S. C., 2004, Økonomisk psykologi. Bjerg, J. (ed.). Gad

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication
• 1999

  Reklame

  Hansen, F., 1999, Den Store Danske Encyklopædi. Gyldendal

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Communication