Department of Marketing

  • Denmark

Research Output 1978 2019

2019

A Brief Look at the Strategic Renewal Literature

Tuncdogan, A., Lindgreen, A., Volberda, H. W. & van den Bosch, F., 2019, Strategic Renewal: Core Concepts, Antecedents, and Micro Foundations. Tuncdogan, A., Lindgreen, A., Volberda, H. W. & van den Bosch, F. (eds.). Abingdon: Routledge, p. 3-18 (Routledge Studies in Innovation, Organizations and Technology).

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Aesthetic Appreciation: The View from Neuroimaging

Skov, M., Jul 2019, In : Empirical Studies of the Arts. 37, 2, p. 220-248 29 p.

Research output: Contribution to journalReviewResearchpeer-review

A Neuroscientific Method for Assessing Effectiveness of Digital vs. Print Ads: Using Biometric Techniques to Measure Cross-Media Ad Experience and Recall

Ciceri, A., Russo, V., Songa, G., Gabrielli, G. & Clement, J., 26 Apr 2019, In : Journal of Advertising Research.

Research output: Contribution to journalJournal articleResearch

Balancing Frontliners’ Customer- and Coworker-directed Behaviors when Serving Business Customers

Van der Borgh, M., de Jong, A. & Nijssen, E. J., Aug 2019, In : Journal of Service Research. 22, 3, p. 323-344 22 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Brug for talentprogrammer til seniorer

Ørholst, H., 3 Apr 2019, København : F5.

Research output: Other contributionNet publication - Internet publicationCommunication

Open Access

Business Actor Engagement: Foundations, Developments and Opportunities

Conduit, J., Karpen, I. O., Plewa, C. & Kleinaltenkamp, M., Jul 2019, In : Industrial Marketing Management. 80, p. 1-3 3 p.

Research output: Contribution to journalEditorialResearchpeer-review

Business Strategies for Sustainability

Borland, H. (ed.), Lindgreen, A. (ed.), Maon, F. (ed.), Vanhamme, J. (ed.), Ambrosini, V. (ed.) & Florencio, B. P. (ed.), 2019, Abingdon: Routledge. 423 p.

Research output: Book/ReportAnthologyResearchpeer-review

Can Business‐oriented Managers Be Effective Leaders for Corporate Sustainability? A Study of Integrative and Instrumental Logics

Joseph, J., Orlitzky, M., Gurd, B., Borland, H. & Lindgreen, A., Feb 2019, In : Business Strategy and the Environment. 28, 2, p. 339-352 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Citation Practices in Tourism Research: Toward a Gender Conscientious Engagement

Nunkoo, R., Hall, M., Rughoobur-Seetah, S. & Teeroovengadum, V., Nov 2019, In : Annals of Tourism Research. 79, 13 p., 102755.

Research output: Contribution to journalJournal articleResearchpeer-review

Collective Engagement in Organizational Settings

Kleinaltenkamp, M., Karpen, I., Plewa, C., Jaakkola, E. & Conduit, J., Jul 2019, In : Industrial Marketing Management. 80, p. 11-23 13 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Coordinating Resource Integration and Value Cocreation through Institutional Arrangements: A Phenomenological Perspective

Karpen, I. O. & Kleinaltenkamp, M., 2019, The SAGE Handbook of Service-Dominant Logic. Vargo, S. L. & Lusch, R. F. (eds.). London: SAGE Publications, p. 284-298 15 p.

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Corporate Brand Positioning in Complex Industrial Firms: Introducing a Dynamic, Process Approach to Positioning

Koch, C. H. & Gyrd-Jones, R. I., Aug 2019, In : Industrial Marketing Management. 81, p. 40-53 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Cultural Heritage

Campelo, A. (ed.), Reynolds, L. (ed.), Lindgreen, A. (ed.) & Beverland, M. (ed.), 2019, Abingdon: Routledge. 242 p.

Research output: Book/ReportAnthologyResearchpeer-review

Der skal tænkes strategisk i salgsbranchen

Falberg, A., Neustrup Simonsen, J., Bjerre, M. & Jensen, P. A., 19 Jul 2019, In : Børsen. p. 4

Research output: Contribution to journalContribution to newspaper - Feature articleCommunication

Digital Customer Experience: An Emerging Theme in Customer Service Excellence

Grønholdt, L., 2019, In : Nyhedsbrevet om Forbrugeradfærd. 31, p. 2-10 9 p.

Research output: Contribution to journalJournal articleResearch

Open Access

Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits

Iglesias, O., Markovic, S., Singh, J. J. & Sierra, V., Jan 2019, In : Journal of Business Ethics. 154, 2, p. 441-459 19 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Embodied Cognition Effects on Tourist Behavior

Kock, F. & Ringberg, T., Sep 2019, In : Annals of Tourism Research. 78, 5 p., 102725.

Research output: Contribution to journalJournal articleResearchpeer-review

Empirically Analysing Design Reasoning Patterns: Abductive-deductive Reasoning Patterns Dominate Design Idea Generation

Cramer-Petersen, C. L., Christensen, B. T. & Ahmed-Kristensen, S., Jan 2019, In : Design Studies. 60, p. 39-70 32 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Engaging with Stakeholders: A Relational Perspective on Responsible Business

Lindgreen, A. (ed.), Maon, F. (ed.), Vanhamme, J. (ed.), Florencio, B. P. (ed.), Vallaster, C. (ed.) & Strong, C. (ed.), 2019, Abingdon: Routledge. 370 p.

Research output: Book/ReportAnthologyResearchpeer-review

Enhancing Supplier's Involvement in Startup's Innovation through Equity Offering and Trust Building

Song, M., de Jong, A., Di Benedetto, C. A. & Zhao, Y. L., Feb 2019, In : International Journal of Innovation Management. 23, 2, 29 p., 1950013.

Research output: Contribution to journalJournal articleResearchpeer-review

Free No More: Investigating Customer Reactions to Unexpected Free-to-Fee Switches

Cziehso, G. P., Schäfers, T. & Kukar-Kinney, M., Aug 2019, In : Journal of Business Research. 101, p. 229-242 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How Does Outside-In Open Innovation Influence Innovation Performance? Analyzing the Mediating Roles of Knowledge Sharing and Innovation Strategy

Bagherzadeh, M., Markovic, S., Cheng, J. & Vanhaverbeke, W., 21 Jan 2019, In : IEEE Transactions on Engineering Management. 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How does Sensory Brand Experience Influence Brand Equity? Considering the Roles of Customer Satisfaction, Customer Affective Commitment, and Employee Empathy

Iglesias, O., Markovic, S. & Rialp, J., Mar 2019, In : Journal of Business Research. 96, p. 343-354 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How Task Constraints Affect Inspiration Search Strategies

Biskjær, M. M., Christensen, B., Friis-Olivarius, M., Abildgaard, S. J. J., Lundquist, C. & Halskov, K., 8 Feb 2019, In : International Journal of Technology and Design Education. 25 p.

Research output: Contribution to journalJournal articleResearchpeer-review

1 Downloads (Pure)

How the Interplay Between Subjective and Objective Financial Risk Influences Consumers’ Expectations, Information Search, and Product Satisfaction

Hansen, T., Geersbro, J. & Pico Larsen, H., 2019, Proceedings of the 18th International Marketing Trends Conference 2019. Andreani, J-C. & Collesei, U. (eds.). Paris-Venice: Marketing Trends Association, 17 p.

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Open Access
File

How the Refugee Crisis Impacts the Decision Structure of Tourists: A Crosscountry Scenario Study

Zenker, S., von Wallpach, S., Braun, E. & Vallaster, C., Apr 2019, In : Tourism Management. 71, p. 197-212 16 p.

Research output: Contribution to journalJournal articleResearchpeer-review

How to Cocreate Your Nonprofit Brand with Your Stakeholders

Vallaster, C. & von Wallpach, S., 2019, In : Nonprofit Quarterly. 26, 2, p. 24-28 5 p.

Research output: Contribution to journalJournal articleResearch

How to Write Really Good Research Funding Applications

Lindgreen, A., Di Benedetto, C. A., Verdich, C., Vanhamme, J., Venkatraman, V., Pattinson, S., Clarke, A. H. & Khan, Z., Feb 2019, In : Industrial Marketing Management. 77, p. 232-239 8 p.

Research output: Contribution to journalJournal articleResearch

How Well Do Markets Carry Visual Images? Between Common Knowledge and Babylonian Confusion

Kristensen, T. & Gabrielsen, G., 2019, TransVisuality: The Cultural Dimension of Visuality: Volume III: Purposive Action - Design and Branding. Michelsen, A. & Wiegand, F. (eds.). Liverpool: Liverpool University Press, p. 275–302 28 p.

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

I Have an Idea: A Qualitative Study of Display of Individual Idea Ownership During Group Brainstorming

Abildgaard, S. J. J., 2019, Proceedings of the 3rd MIC Conference. Bologna: Marconi Institute for Creativity, p. 33-35 3 p.

Research output: Chapter in Book/Report/Conference proceedingConference abstract in proceedingsResearchpeer-review

Open Access

Influencere laver ikke public service - de laver marketing

Heeris Christensen, A-B., 31 Jan 2019, In : Politiken. p. 7 1 p.

Research output: Contribution to journalContribution to newspaper - Comment/debateCommunication

Internationalization and Hotel Performance: Agglomeration-related Moderators

Woo, L., Assaf, A. G., Josiassen, A. & Kock, F., Sep 2019, In : International Journal of Hospitality Management. 82, p. 48-58 11 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Making a Difference: Thoughts on Management Scholarship from the Editorial Team

Kastanakis, M., Robinson, S., Tsalavoutas, Y., Fernando, M., Jonczyk, C., Stettner, U., Thanos, I., Aharonson, B., Potočnik, K., Zhang, H., Erz, A., von Wallpach, S., Diedrich, A., Leupold, C. R. & Breen, L., Jun 2019, In : European Management Journal. 37, 3, p. 245-250 6 p.

Research output: Contribution to journalEditorialResearch

Marketing Management

Kotler, P., Lane Keller, K., Brady, M., Goodman, M. & Hansen, T., 2019, 4. ed. Harlow: Pearson Education Ltd. 802 p.

Research output: Book/ReportBookResearchpeer-review

Measuring and Controlling Sustainability: Spanning Theory and Practice

Lindgreen, A. (ed.), Vallaster, C. (ed.), Yousafzai, S. (ed.) & Hirsch, B. (ed.), 2019, Abingdon: Routledge. 293 p.

Research output: Book/ReportAnthologyResearchpeer-review

Multi-Sensory Sculpting® (MSS): Die Erhebung multi-sensorischen Markenwissens anhand von Skulpturen

von Wallpach, S. & Kreuzer, M., 2019, In : Transfer - Werbeforschung & Praxis. 65, 1, p. 57-60 4 p.

Research output: Contribution to journalJournal articleResearch

Narcissistic CEOs and Corporate Social Responsibility: Does the Role of an Outside Board of Directors Matter?

Ahn, J. S., Assaf, A. G., Josiassen, A., Baker, M. A., Lee, S., Kock, F. & Tsionas, M. G., 22 Aug 2019, In : International Journal of Hospitality Management. 8 p., 102350.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access

Preference for Curvilinear Contour in Interior Architectural Spaces: Evidence from Experts and Nonexperts

Vartanian, O., Navarrete, G., Chatterjee, A., Fich, L. B., Leder, H., Modroño, C., Rostrup, N., Skov, M., Corradi, G. & Nadal, M., 2019, In : Psychology of Aesthetics, Creativity, and the Arts. 13, 1, p. 110-116 7 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access

Public Value: Deepening, Enriching, and Broadening the Theory and Practice

Lindgreen, A. (ed.), Koenig-Lewis, N. (ed.), Kitchener, M. (ed.), Brewer, J. D. (ed.), Moore, M. H. (ed.) & Meynhardt, T. (ed.), 2019, Abingdon: Routledge. 378 p.

Research output: Book/ReportAnthologyResearchpeer-review

Scale Development in Tourism Research: Advocating for a New Paradigm

Kock, F., Josiassen, A. & Assaf, A. G., Sep 2019, In : Journal of Travel Research. 58, 7, p. 1227-1229 3 p.

Research output: Contribution to journalComment/debateResearch

Serving Multiple Masters: The Role of Micro-foundations of Dynamic Capabilities in Addressing Tensions in For-profit Hybrid Organizations

Vallaster, C., Maon, F., Lindgreen, A. & Vanhamme, J., 24 Jun 2019, In : Organization Studies. 37 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Smile(y) – and Your Students Will Smile with You? The Effects of Emoticons on Impressions, Evaluations, and Behaviour in Staff-to-student Communication

Marder, B., Houghton, D., Erz, A., Harris, L. & Javornik, A., 8 Apr 2019, In : Studies in Higher Education. 13 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Stadtmarke und Partizipation

Pirck, P. & Zenker, S., 2019, In : Public Marketing. p. 16-19 4 p.

Research output: Contribution to journalJournal articleCommunication

Strategic Renewal: Core Concepts, Antecedents, and Micro Foundations

Tuncdogan, A. (ed.), Lindgreen, A. (ed.), Volberda, H. W. (ed.) & van den Bosch, F. (ed.), 2019, Abingdon: Routledge. 448 p. (Routledge Studies in Innovation, Organizations and Technology).

Research output: Book/ReportAnthologyResearchpeer-review

Sustainability and Sustainable Development Strategies in the U.K. Plastic Electronics Industry

Borland, H., Bhatti, Y. & Lindgreen, A., Jul 2019, In : Corporate Social Responsibility and Environmental Management. 26, 4, p. 805-818 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Sustainability Marketing Commitment: Empirical Insights about Its Drivers at the Corporate and Functional Level of Marketing

Tollin, K. & Bech Christensen, L., Jun 2019, In : Journal of Business Ethics. 156, 4, p. 1165–1185 21 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Sustainable Entrepreneurship: Discovering, Creating and Seizing Opportunities for Blended Value Generation

Lindgreen, A. (ed.), Maon, F. (ed.), Vallaster, C. (ed.), Yousafzai, S. (ed.) & Florencio, B. P. (ed.), 2019, Abingdon: Routledge. 354 p.

Research output: Book/ReportAnthologyResearchpeer-review

Tapping Embodied Brand Knowledge: A Comparison of Visual versus Multisensory Retrieval Methods

von Wallpach, S. & Kreuzer, M., 2019, TransVisuality: The Cultural Dimension of Visuality: Volume III: Purposive Action - Design and Branding. Michelsen, A. & Wiegand, F. (eds.). Liverpool: Liverpool University Press, p. 233-248 16 p.

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review