Putting Yourself in the Customer’s Shoes Doesn’t Work: An Interview with Johannes Hattula

Press/Media: Press / Media

Media contributions

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Media contributions

  • TitlePutting Yourself in the Customer’s Shoes Doesn’t Work: An Interview with Johannes Hattula
    Media name/outletHarvard Business Review, 2015, March (vol. 93, issue 3), pp. 34-35
    CountryUnited States
    Date01/03/2015
    Producer/AuthorScott Berinato
    PersonsJohannes Hattula