Wrapping up the 4th Geneva Communications Forum «Taking Brand Initiative: Aligning Strategy, Culture, and Identity»

Schultz, M. (Lecturer)

Activity: Talk or presentationLecture and oral contribution

Description

Bibliografisk note: URL: http://www.mscom.usi.ch/index/events/events_gen_com/event?id=65 Together with Mary Jo Hatch
Period14 Sep 2009
Event typeConference
LocationGeneva, Switzerland