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Multi-stakeholder Brand Meaning Co-creation
von Wallpach, S.
(Lecturer)
Department of Marketing
Activity
:
Talk or presentation
›
Lecture and oral contribution
Period
24 Sept 2015
→
26 Sept 2015
Event title
Brand Meaning Co-Creation and Co-Construction in Dynamic Stakeholder Networks: A Co-Creative Research Workshop
Event type
Workshop
Organiser
Location
Tisvildeleje, Denmark
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