This Master’s Thesis is focusing on hybrid teams in software development firms, and identifying organizational and cultural barriers to trust. A range of theories of trust are included in the vocabulary, including principal cognition- and affect-based trust, swift trust and trust and technologies. Distrust are also briefly discussed. Increasing number of firms are seeding employees in globally distributed teams, due in fact to technological evolution, rapid globalization, organizational structures based on information and not hierarchies and advancement of Information- and communication technologies have led increased interest in research in this area. A solid base of research has been done on interpersonal trust and trust in organisations, but more empirical work is needed in digital environments. By testing McAllister’s trust hypotheses on a new empirical base, this research aims to leverage arguments on how to overcome trust barriers in a digital organizational context. Moving further, trust and technology takes center stage, as we test Kipnis’ hypotheses on trust and technology. The findings show a customer-contractor relation out of place, and room to improve communication practices which overshadowed any attempt at uniting the parties in team work. Finally, pragmatic follow up recommendations are proposed.
|Cand.merc.kom Erhvervsøkonomi og Virksomhedskommunikation, (Kandidatuddannelse) Afsluttende afhandling