Consciousness & Innovation: Hypothesizing a Theoretical Link

Sisse Haynes

Studenteropgave: Kandidatafhandlinger


This thesis aims to create a foundation for optimizing management of creative business processes, through a speculative investigation of the possibility of a link between consciousness and innovation. Prior research in this area is close to nonexistent, which results in a new approach to determine the possibility of a link between the two widely used terms. The study forms an academic, as well as practical discussion of the notion, possibilities and implications connected to hypothesizing a link between consciousness and innovation, as well as discusses opportunities for further research.
The thesis, based on a theory based literature review as well as additional interviews therefore unfolds three main findings, as follows:
First, it highlights the need for a future unified definition of consciousness, as the complex field of consciousness­research is extremely fragmented and a unified definition based on cross­scientific research would be beneficial for better innovation outcomes.
Secondly, it is highly suggested that the time is ripe to engage in the emergence of a more holistic, cross­scientific and co­creational paradigm, in order to cultivate a better foundation for understanding and defining consciousness ­ hence a better starting point for further investigating a link between consciousness and innovation. This could perhaps be done through the application of a suggested consciousness­lens ­ an epistemological approach proposed in the thesis.
Thirdly, there is a lack of research in dealing with the interrelatedness and link between consciousness and innovation. It is, however, a firm notion that both researchers and practitioners, operating in the field of creative business processes, will have a great interest in exploring empirical material and evidence related to the missing link between consciousness and innovation.
Last but not least, the suggested hypothesis derived from this study is that: “Level(s) of consciousness is linked to the quality of innovation, meaning that people with higher consciousness will be able to create better innovative outcome”.
In other words, this thesis serves as a foundation for hypothesizing this link. However, it is concluded that the link is worth further investigating through empirical research, as this is indeed an understudied, however, potentially highly important area.

UddannelserCand.soc.cbp Management of Creative Business Processes , (Kandidatuddannelse) Afsluttende afhandling
Antal sider111
VejledereSudhanshu Rai