Your Strategy Needs 2 Types of People

Carsten Lund Pedersen, Thomas Ritter

Publikation: Bidrag til tidsskriftTidsskriftartikelForskning


Strategies, when executed to a perfect blend, can even end a World War. This is why organisations and corporations put considerable value on effective strategic planning whether it be conforming, deviant, or a mixture of both. In this article, the authors emphasise the essence of managing and synchronising two types of strategists in a company.
TidsskriftThe European Business Review
Udgave nummer51
Antal sider4
StatusUdgivet - 2019