Women in Transition: Consumption Narratives of First-time Motherhood

Andrea Hemetsberger, Sylvia von Wallpach, Martina Bauer

Publikation: Bidrag til tidsskriftKonferenceartikel i tidsskriftForskningpeer review

Abstract

Adopting a life-course perspective, this study reveals four narratives of transition to motherhood and according changes of (non-)
consumption patterns that liberate, constrain, support, legitimize, and perfectionize women’s understandings of motherhood as ‘a
fairytale’ coming true, as a ‘dual-role narrative’, as ‘temporary motherhood’, or as a ‘turning point’ in life.
OriginalsprogEngelsk
TidsskriftAdvances in Consumer Research
Vol/bind43
Sider (fra-til)368-373
Antal sider6
ISSN0098-9258
StatusUdgivet - 2015
Begivenhed46th Annual Conference of the Association for Consumer Research. ACR 2015 - Hilton New Orleans Riverside, New Orleans, USA
Varighed: 1 okt. 20154 okt. 2015
Konferencens nummer: 46
http://www.acrweb.org

Konference

Konference46th Annual Conference of the Association for Consumer Research. ACR 2015
Nummer46
LokationHilton New Orleans Riverside
Land/OmrådeUSA
ByNew Orleans
Periode01/10/201504/10/2015
Internetadresse

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