Wired or Wireless Internet? A Situation in Which Standards Don't Matter

Gregory Gimpel

    Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

    Abstrakt

    This paper finds that network externalities play a minimal role in the choice of internet access technology. Potential adopters of mobile laptop internet view broadband technology as a black box, the technological details of which donot matter.
    The study uses qualitative techniques to explore how the speed of technological obsolescence, market share dominance, and the black boxing of technology influence consumer intention to adopt WiMax and 3G wireless internet for their laptop computers.
    The results, implications for industry, and areas for further research are discussed.
    OriginalsprogEngelsk
    TitelMobile Business / 2010 Ninth Global Mobility Roundtable : ICMB-GMR 2010
    Antal sider8
    ForlagIEEE
    Publikationsdato2010
    Sider345-352
    ISBN (Trykt)9781424474233
    ISBN (Elektronisk)9780769540849
    StatusUdgivet - 2010
    BegivenhedInternational Conference on Mobile Business and The 9th Global Mobility Roundtable - Athen, Grækenland
    Varighed: 13 jun. 201015 jun. 2010
    Konferencens nummer: 9

    Konference

    KonferenceInternational Conference on Mobile Business and The 9th Global Mobility Roundtable
    Nummer9
    LandGrækenland
    ByAthen
    Periode13/06/201015/06/2010

    Bibliografisk note

    Artiklen findes trykt i CBS bibliotek
    The article is available in printed form in CBS Library

    Citationsformater