Value Marketing in the Health Care Industry

Adam Lindgreen, Martin Hingley, Michael D.J. Antioco

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

OriginalsprogEngelsk
TidsskriftJournal of Marketing Management
Vol/bind27
Udgave nummer3-4
Sider (fra-til)199-206
ISSN0267-257X
DOI
StatusUdgivet - 2011
Udgivet eksterntJa

Citer dette

Lindgreen, Adam ; Hingley, Martin ; D.J. Antioco, Michael. / Value Marketing in the Health Care Industry. I: Journal of Marketing Management. 2011 ; Bind 27, Nr. 3-4. s. 199-206.
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Value Marketing in the Health Care Industry. / Lindgreen, Adam; Hingley, Martin; D.J. Antioco, Michael.

I: Journal of Marketing Management, Bind 27, Nr. 3-4, 2011, s. 199-206.

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

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