Understanding Members’ Attachment to Social Networking Sites: An Empirical Investigation of Three Theories

Eric T. K. Lim, Dianne Cyr, Chee-Wee Tan

    Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

    Abstrakt

    Social Networking Sites (SNSs) are pervasive phenomena in today’s society. With greater connectivity and interactivity enabled through emerging technologies, SNSs provide communication platforms for individuals to bridge spatial and temporal differences when making friends, sharing experiences, socializing with others and much more. This study therefore endeavors to shed light on this growing trend by decomposing members’ motives for participating within SNSs into identity-based, bondbased and comparison-based attachments. Each of these forms of attachment in turn affects members’ cooperative and competitive mentality towards others within SNSs. We further construct a theoretical model of members’ communal attachments within SNSs that is then empirically validated via an online survey of 787 active members of SNSs. Empirical findings suggest that members’ communal attachments play an instrumental role in sustaining their continued participation within SNSs.
    OriginalsprogEngelsk
    TitelProceedings of the 47th Annual Hawaii International Conference on System Sciences, HICSS-47
    RedaktørerRalph H. Sprague, Jr.
    UdgivelsesstedLos Alamitos, CA
    ForlagIEEE
    Publikationsdato2014
    Sider614-623
    ISBN (Elektronisk)9781479925049
    DOI
    StatusUdgivet - 2014
    BegivenhedThe 47th Hawaii International Conference on System Sciences. HICSS 2014 - Hawaii, USA
    Varighed: 6 jan. 20149 jan. 2014
    Konferencens nummer: 47
    http://www.hicss.hawaii.edu/hicss_47/apahome47.htm

    Konference

    KonferenceThe 47th Hawaii International Conference on System Sciences. HICSS 2014
    Nummer47
    Land/OmrådeUSA
    ByHawaii
    Periode06/01/201409/01/2014
    Internetadresse
    NavnProceedings of the Annual Hawaii International Conference on System Sciences
    ISSN1060-3425

    Emneord

    • Communities
    • Social network services
    • Educational institutions
    • Atmospheric measurements
    • Particle measurements
    • Business
    • Blogs
    • Communal Attachments
    • Social Networking Sites
    • Online Survey

    Citationsformater