Turning Shared into Firm-specific Resources: The Complementarity of Local Ecosystem and Crowdfunding Services

Stephan Manning, Madeleine Rauch, Stanislav Vavilov

Publikation: KonferencebidragPaperForskningpeer review

Abstrakt

This study helps better understand how entrepreneurial ventures, which typically lack an internal resource base, create venture-specific value from tapping into semi-public resource environments. Based on a multi-case study of 54 entrepreneurial ventures, and guided by the resource-based view, we examine how these ventures enact and combine resources in venture-specific ways from local entrepreneurial ecosystems and Kickstarter, a crowdfunding platform. We find that new ventures apply the complementarity principle to create value from multiple shared resource environments. Globally oriented ventures exploit technologies and skills from local entrepreneurial ecosystems, and use them as brands to mobilize global support through crowdfunding (inside-out strategy). Locally oriented ventures use crowdfunding to augment and catalyze local community support and market-building (outside-in strategy). Our findings contribute to research on how entrepreneurial ventures create value from external resources in general and from sharing economy services, such as crowdfunding platforms, in particular.
OriginalsprogEngelsk
Publikationsdato2019
Antal sider43
StatusUdgivet - 2019
BegivenhedDRUID19 Conference - Copenhagen Business School, Frederiksberg, Danmark
Varighed: 19 jun. 201921 jun. 2019
Konferencens nummer: 41
https://conference.druid.dk/Druid/?confId=59

Konference

KonferenceDRUID19 Conference
Nummer41
LokationCopenhagen Business School
LandDanmark
ByFrederiksberg
Periode19/06/201921/06/2019
Internetadresse

Emneord

  • Entrepreneurial process
  • Funding
  • Resource value creation
  • Sharing platforms
  • Local ecosystems
  • Complementarity

Citationsformater