Towards an Understanding of How Norwegian Social Influencers Negotiate Consumerism and Feminism on Instagram

Mathilde Hogsnes, Kjeld S. Hansen

Publikation: KonferencebidragPosterForskningpeer review

Abstract

The objective of this poster is to investigate the current practices of the top Norwegian social influencers on Instagram. We have chosen to focus on analysing social influencers on Instagram as (1) it is a popular choice of the main target group of 18-29-year-old females and (2) visual content on social media is generally and increasingly perceived as highly engaging social media content.
OriginalsprogEngelsk
Publikationsdato2018
Antal sider1
StatusUdgivet - 2018
BegivenhedThe 9th International Conference on Social Media & Society. SMSociety 2018 - Copenhagen Business School, Frederiksberg, Danmark
Varighed: 18 jul. 201820 jul. 2018
Konferencens nummer: 9
http://socialmediaandsociety.org/past-conferences/2018-about/

Konference

KonferenceThe 9th International Conference on Social Media & Society. SMSociety 2018
Nummer9
LokationCopenhagen Business School
Land/OmrådeDanmark
ByFrederiksberg
Periode18/07/201820/07/2018
Internetadresse

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