Abstract
The article discusses the practice of seeking advice and ideas from practitioners in analogous fields. It references a study on search methodologies by Marion Poetz and colleagues at the Copenhagen Business School and Zeppelin University. Poetz and colleagues used a pyramid search methodology developed by researcher Eric von Hippel of the Massachusetts Institute of Technology (MIT) to help a forklift manufacturer research methods for loading and unloading forklifts from trucks.
Originalsprog | Engelsk |
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Tidsskrift | Harvard Business Review |
Vol/bind | 93 |
Udgave nummer | 6 |
Sider (fra-til) | 26-28 |
Antal sider | 3 |
ISSN | 0017-8012 |
Status | Udgivet - jun. 2015 |