Theater Management: Quality Indicators and Demand

Andrea Baldin; Trine Bille

Theater Management: Quality Indicators and Demand

Publikation: Konferencebidrag › Paper › Forskning › peer review

Abstract

The purpose of this paper is to analyze how audiences choose between different theatre performances and how they try to evaluate the quality. Especially the impact of professional reviews is analyzed. The audience may use different quality indicators to evaluate the quality beforehand. These quality indicators can be either objective facts (such as the manuscript (title and author), the director or the actors) or subjective quality indicators such as professional review (e.g. in newspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper will answer the research questions
based on econometric analysis using a unique dataset from the Royal Danish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14, where data has been systematically collected. The paper will provide new and original research about the importance of mediators (professional reviewers) compared to word-of mouth mechanism on demand for theatre performances.

Originalsprog	Engelsk
Publikationsdato	2017
Antal sider	16
Status	Udgivet - 2017
Begivenhed	8th European Workshop on Applied Cultural Economics - Cracow University of Economics, Cracow, Polen Varighed: 7 sep. 2017 → 9 sep. 2017 Konferencens nummer: 8 http://www.culturaleconomics.org/events.html

Workshop

Workshop	8th European Workshop on Applied Cultural Economics
Nummer	8
Lokation	Cracow University of Economics
Land/Område	Polen
By	Cracow
Periode	07/09/2017 → 09/09/2017
Internetadresse	http://www.culturaleconomics.org/events.html

Emneord

Theatre management
Quality indicators
Reviewers
Word-of-mouth
Theatre demand

Handle.net

Persistent link

Citationsformater

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title = "Theater Management: Quality Indicators and Demand",

abstract = "The purpose of this paper is to analyze how audiences choose between different theatre performances and how they try to evaluate the quality. Especially the impact of professional reviews is analyzed. The audience may use different quality indicators to evaluate the quality beforehand. These quality indicators can be either objective facts (such as the manuscript (title and author), the director or the actors) or subjective quality indicators such as professional review (e.g. in newspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper will answer the research questionsbased on econometric analysis using a unique dataset from the Royal Danish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14, where data has been systematically collected. The paper will provide new and original research about the importance of mediators (professional reviewers) compared to word-of mouth mechanism on demand for theatre performances.",

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author = "Andrea Baldin and Trine Bille",

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TY - CONF

T1 - Theater Management

T2 - 8th European Workshop on Applied Cultural Economics

AU - Baldin, Andrea

AU - Bille, Trine

N1 - Conference code: 8

PY - 2017

Y1 - 2017

N2 - The purpose of this paper is to analyze how audiences choose between different theatre performances and how they try to evaluate the quality. Especially the impact of professional reviews is analyzed. The audience may use different quality indicators to evaluate the quality beforehand. These quality indicators can be either objective facts (such as the manuscript (title and author), the director or the actors) or subjective quality indicators such as professional review (e.g. in newspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper will answer the research questionsbased on econometric analysis using a unique dataset from the Royal Danish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14, where data has been systematically collected. The paper will provide new and original research about the importance of mediators (professional reviewers) compared to word-of mouth mechanism on demand for theatre performances.

AB - The purpose of this paper is to analyze how audiences choose between different theatre performances and how they try to evaluate the quality. Especially the impact of professional reviews is analyzed. The audience may use different quality indicators to evaluate the quality beforehand. These quality indicators can be either objective facts (such as the manuscript (title and author), the director or the actors) or subjective quality indicators such as professional review (e.g. in newspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper will answer the research questionsbased on econometric analysis using a unique dataset from the Royal Danish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14, where data has been systematically collected. The paper will provide new and original research about the importance of mediators (professional reviewers) compared to word-of mouth mechanism on demand for theatre performances.

KW - Theatre management

KW - Quality indicators

KW - Reviewers

KW - Word-of-mouth

KW - Theatre demand

KW - Theatre management

KW - Quality indicators

KW - Reviewers

KW - Word-of-mouth

KW - Theatre demand

M3 - Paper

Y2 - 7 September 2017 through 9 September 2017

ER -