The Use of Social Psychological and Applied Value Research for the Measurement of Cultural Differences Among Consumers

Camilla P. Christiansen, Flemming Hansen

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskning

OriginalsprogEngelsk
TitelValues in Social Psychology and Opinion Research : Proceedings from ACR Asia-Pacific Conference, Marts 2000, Australia
Publikationsdato2000
Sider24
StatusUdgivet - 2000
BegivenhedThe Use of Social Psychological and Applied Value Research for the Measurement of Cultural Differences Among Consumers -
Varighed: 30 jun. 2010 → …

Konference

KonferenceThe Use of Social Psychological and Applied Value Research for the Measurement of Cultural Differences Among Consumers
Periode30/06/2010 → …

Bibliografisk note

Opstilling: 659.1 chr
Løbe nr.: 0011467

Emneord

  • Socialpsykologi
  • Kulturelle værdier
  • Måling
  • Forbrugere
  • Reklameeffekt
  • SVI
  • Schwartz Value Inventory
  • Kompas
  • medieforskning
  • Schwartz Value Domain System

Citationsformater