The Role of the Marketing Department in Danish Companies

Drivers for Influence

Suzanne C. Beckmann, Michala Jalving, Sarah Rohde Olsen

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

OriginalsprogEngelsk
TitelLost in Translation : Marketing in an Interconnected World
RedaktørerElif Karaosmanoğlu, A. Banu Elmadağ Baş
Antal sider7
Udgivelses stedIstanbul
ForlagEMAC
Publikationsdato2 okt. 2013
StatusUdgivet - 2 okt. 2013
BegivenhedThe 42nd EMAC Annual Conference 2013 - Istanbul, Tyrkiet
Varighed: 4 jun. 20137 jun. 2013
Konferencens nummer: 42
http://www.emac2013.org/

Konference

KonferenceThe 42nd EMAC Annual Conference 2013
Nummer42
LandTyrkiet
ByIstanbul
Periode04/06/201307/06/2013
Internetadresse

Citer dette

Beckmann, S. C., Jalving, M., & Rohde Olsen, S. (2013). The Role of the Marketing Department in Danish Companies: Drivers for Influence. I E. Karaosmanoğlu, & A. Banu Elmadağ Baş (red.), Lost in Translation: Marketing in an Interconnected World Istanbul: EMAC.
Beckmann, Suzanne C. ; Jalving, Michala ; Rohde Olsen, Sarah. / The Role of the Marketing Department in Danish Companies : Drivers for Influence. Lost in Translation: Marketing in an Interconnected World. red. / Elif Karaosmanoğlu ; A. Banu Elmadağ Baş. Istanbul : EMAC, 2013.
@inproceedings{dd44db1b49c04da0b8bff39ccc560702,
title = "The Role of the Marketing Department in Danish Companies: Drivers for Influence",
author = "Beckmann, {Suzanne C.} and Michala Jalving and {Rohde Olsen}, Sarah",
year = "2013",
month = "10",
day = "2",
language = "English",
editor = "Elif Karaosmanoğlu and {Banu Elmadağ Baş}, A.",
booktitle = "Lost in Translation",
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Beckmann, SC, Jalving, M & Rohde Olsen, S 2013, The Role of the Marketing Department in Danish Companies: Drivers for Influence. i E Karaosmanoğlu & A Banu Elmadağ Baş (red), Lost in Translation: Marketing in an Interconnected World. EMAC, Istanbul, The 42nd EMAC Annual Conference 2013, Istanbul, Tyrkiet, 04/06/2013.

The Role of the Marketing Department in Danish Companies : Drivers for Influence. / Beckmann, Suzanne C.; Jalving, Michala; Rohde Olsen, Sarah.

Lost in Translation: Marketing in an Interconnected World. red. / Elif Karaosmanoğlu; A. Banu Elmadağ Baş. Istanbul : EMAC, 2013.

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

TY - GEN

T1 - The Role of the Marketing Department in Danish Companies

T2 - Drivers for Influence

AU - Beckmann, Suzanne C.

AU - Jalving, Michala

AU - Rohde Olsen, Sarah

PY - 2013/10/2

Y1 - 2013/10/2

M3 - Article in proceedings

BT - Lost in Translation

A2 - Karaosmanoğlu, Elif

A2 - Banu Elmadağ Baş, A.

PB - EMAC

CY - Istanbul

ER -

Beckmann SC, Jalving M, Rohde Olsen S. The Role of the Marketing Department in Danish Companies: Drivers for Influence. I Karaosmanoğlu E, Banu Elmadağ Baş A, red., Lost in Translation: Marketing in an Interconnected World. Istanbul: EMAC. 2013