The question of coherency in corporate branding: Over time and across stakeholders

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review

Originalsprog	Engelsk
Tidsskrift	Journal of Communication Management
Vol/bind	6
Udgave nummer	1
Sider (fra-til)	24-40
Antal sider	17
ISSN	1363-254X
Status	Udgivet - 2001

Opstilling: Jou

Emneord

@article{97f250f0c02311db9769000ea68e967b,

title = "The question of coherency in corporate branding: Over time and across stakeholders",

keywords = "Corporate branding",

author = "Mette Morsing and Jan Kristensen",

note = "Opstilling: Jou",

year = "2001",

language = "English",

volume = "6",

pages = "24--40",

journal = "Journal of Communication Management",

issn = "1363-254X",

publisher = "Emerald Group Publishing",

number = "1",

}