The Management of Projects and Product Experimentation: Examples from the Music Industry

Mark Lorenzen, Lars Frederiksen

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    Abstrakt

    The paper is conceptual, combining project and economic organization literatures in order to explain the organization and management of market‐based projects. It puts particular focus on projects set up in order to facilitate product innovation through experimentation. It investigates the internal vs market economies of scale and scope related to projects, as well as the issues of governance, planning and coordination related to reaping such economies. Incorporating transaction cost perspectives as well as considerations of labor markets, the paper explains the management of market‐organized innovation projects by virtue of localized project ecologies and local labor markets of leaders and boundary spanners. It illustrates its arguments with a case study of the recorded music industry.
    OriginalsprogEngelsk
    TidsskriftEuropean Management Review
    Vol/bind2
    Udgave nummer3
    Sider (fra-til)198-211
    Antal sider14
    ISSN1740-4754
    DOI
    StatusUdgivet - 2005

    Emneord

    • Projects
    • Experimentation
    • Innovation
    • Management
    • Music industry
    • Transaction cost

    Citationsformater