The employee-customer-profit chain: Estimating and managing the linkages

Lars Grønholdt; Anne Martensen

The employee-customer-profit chain: Estimating and managing the linkages

Lars Grønholdt
, Anne Martensen

Institut for Afsætningsøkonomi

Publikation: Bidrag til bog/antologi/rapport › Konferencebidrag i proceedings › Forskning

Originalsprog	Engelsk
Titel	Refreshing the Challenge of Relationship Marketing. Proceedings of the 11th International Colloquium in Relationship Marketing, September 2003, University of Gloucestershire
Redaktører	A. Palmer
Publikationsdato	2003
Sider	8
Status	Udgivet - 2003
Begivenhed	The employee-customer-profit chain - Varighed: 30 jun. 2010 → …

Konference

Konference	The employee-customer-profit chain
Periode	30/06/2010 → …

Bibliografisk note

Opstilling: 658.901 grø
Løbe nr.: 032188

Emneord

Medarbejderloyalitet
Kundeloyalitet

Handle.net

Persistent link

Citationsformater

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title = "The employee-customer-profit chain: Estimating and managing the linkages",

keywords = "Medarbejderloyalitet, Kundeloyalitet",

author = "Lars Gr{\o}nholdt and Anne Martensen",

note = "Opstilling: 658.901 gr{\o} L{\o}be nr.: 032188; The employee-customer-profit chain ; Conference date: 30-06-2010",

year = "2003",

language = "English",

pages = "8",

editor = "A. Palmer",

booktitle = "Refreshing the Challenge of Relationship Marketing. Proceedings of the 11th International Colloquium in Relationship Marketing, September 2003, University of Gloucestershire",

}

The employee-customer-profit chain: Estimating and managing the linkages. / Grønholdt, Lars; Martensen, Anne.
Refreshing the Challenge of Relationship Marketing. Proceedings of the 11th International Colloquium in Relationship Marketing, September 2003, University of Gloucestershire. red. / A. Palmer. 2003. s. 8.

Publikation: Bidrag til bog/antologi/rapport › Konferencebidrag i proceedings › Forskning

TY - GEN

T1 - The employee-customer-profit chain

T2 - The employee-customer-profit chain

AU - Grønholdt, Lars

AU - Martensen, Anne

N1 - Opstilling: 658.901 grø Løbe nr.: 032188

PY - 2003

Y1 - 2003

KW - Medarbejderloyalitet

KW - Kundeloyalitet

M3 - Article in proceedings

SP - 8

BT - Refreshing the Challenge of Relationship Marketing. Proceedings of the 11th International Colloquium in Relationship Marketing, September 2003, University of Gloucestershire

A2 - Palmer, A.

Y2 - 30 June 2010

ER -