Abstract
Managing platform ecosystems requires the providers to maintain a delicate balance between retaining control and devolving autonomy to complementors in order to encourage contribution and innovation. In this study, we make use of a policy change that abolished the previously mandatory approval process for campaigns on Kickstarter, one of the dominant reward-based crowdfunding platforms. Analyzing a total of 67,384 Kickstarter campaigns under conditions of a natural experiment, we find that abolishing the input control was a double-edged sword for Kickstarter’s ecosystem: While the average platform revenue increased after the policy change, it became more volatile, and while project diversity increased, average campaign quality decreased. Project creators are now confronted with an even higher level of competition, while backers face greater uncertainties about campaign quality, which shifts their focus to alternative quality signals. The new strategy might threaten Kickstarter’s unique status as a high-quality platform in the striving business of crowdfunding.
Originalsprog | Engelsk |
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Titel | Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015 : Exploring the Information Frontier |
Redaktører | Traci Carte, Armin Heinzl, Cathy Urquhart |
Antal sider | 19 |
Udgivelsessted | Atlanta, GA |
Forlag | Association for Information Systems. AIS Electronic Library (AISeL) |
Publikationsdato | 2015 |
ISBN (Trykt) | 9780996683111 |
Status | Udgivet - 2015 |
Udgivet eksternt | Ja |
Begivenhed | The 36th International Conference on Information Systems. ICIS 2015: Exploring the Information Frontier - Fort Worth Convention Center, Fort Worth, Texas, USA Varighed: 13 dec. 2015 → 16 dec. 2015 Konferencens nummer: 36 http://icis2015.aisnet.org/ |
Konference
Konference | The 36th International Conference on Information Systems. ICIS 2015 |
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Nummer | 36 |
Lokation | Fort Worth Convention Center |
Land/Område | USA |
By | Fort Worth, Texas |
Periode | 13/12/2015 → 16/12/2015 |
Internetadresse |
Navn | Proceedings of the International Conference on Information Systems |
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ISSN | 0000-0033 |
Emneord
- Crowdfunding
- Platform ecosystems
- Platform openness
- Policy change
- Input control
- Two-sided markets
- Natural experiment