Abstrakt
More than ever, the CEO is perceived not only as the voice of the organisation, but also as its face, its identity and its embodiment.
This calls for a deeper understanding of CEO communication, the what nature of communications advice needed by CEOs – and
the characteristics essential for future communications advisers working with top management.
This calls for a deeper understanding of CEO communication, the what nature of communications advice needed by CEOs – and
the characteristics essential for future communications advisers working with top management.
Originalsprog | Engelsk |
---|---|
Tidsskrift | Communication Director |
Udgave nummer | 1 |
Sider (fra-til) | 68-73 |
Antal sider | 6 |
Status | Udgivet - 2019 |