Pricing and Service Bundling at a Smartphone Provider

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskning

Abstrakt

Many of the attributes with respect to pricing services are implied by economic theory, could be modeled, and investigated using relevant data from a company. In this paper, we will study relationship that a large smartphone service provider should be aware of and use in the pricing of bundling services. From a smartphone company we have access to customers and their use of cell phone services, Internet access and other services provided by the company. The dataset has been collected during a period and includes the amount that a large number of customers are willing to pay for each service.
OriginalsprogEngelsk
TitelProceedings of INFORMS Annual Meeting 2018
Antal sider1
Publikationsdato2018
Artikelnummer4
KapitelTB03
StatusUdgivet - 2018
Begivenhed2018 INFORMS Annual Meeting - Phoenix, USA
Varighed: 4 nov. 20187 nov. 2018
http://meetings2.informs.org/wordpress/phoenix2018/

Konference

Konference2018 INFORMS Annual Meeting
LandUSA
ByPhoenix
Periode04/11/201807/11/2018
Internetadresse

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