Pricing and Service Bundling at a Smartphone Provider

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskning

Resumé

Many of the attributes with respect to pricing services are implied by economic theory, could be modeled, and investigated using relevant data from a company. In this paper, we will study relationship that a large smartphone service provider should be aware of and use in the pricing of bundling services. From a smartphone company we have access to customers and their use of cell phone services, Internet access and other services provided by the company. The dataset has been collected during a period and includes the amount that a large number of customers are willing to pay for each service.
OriginalsprogEngelsk
TitelProceedings of INFORMS Annual Meeting 2018
Antal sider1
Publikationsdato2018
Artikelnummer4
KapitelTB03
StatusUdgivet - 2018
Begivenhed2018 INFORMS Annual Meeting - Phoenix, USA
Varighed: 4 nov. 20187 nov. 2018
http://meetings2.informs.org/wordpress/phoenix2018/

Konference

Konference2018 INFORMS Annual Meeting
LandUSA
ByPhoenix
Periode04/11/201807/11/2018
Internetadresse

Bibliografisk note

CBS Bibliotek har ikke adgang til materialet

Citer dette

Bentzen, E., & Hsuan, J. (2018). Pricing and Service Bundling at a Smartphone Provider. I Proceedings of INFORMS Annual Meeting 2018 [4]
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title = "Pricing and Service Bundling at a Smartphone Provider",
abstract = "Many of the attributes with respect to pricing services are implied by economic theory, could be modeled, and investigated using relevant data from a company. In this paper, we will study relationship that a large smartphone service provider should be aware of and use in the pricing of bundling services. From a smartphone company we have access to customers and their use of cell phone services, Internet access and other services provided by the company. The dataset has been collected during a period and includes the amount that a large number of customers are willing to pay for each service.",
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Bentzen, E & Hsuan, J 2018, Pricing and Service Bundling at a Smartphone Provider. i Proceedings of INFORMS Annual Meeting 2018., 4, 2018 INFORMS Annual Meeting, Phoenix, USA, 04/11/2018.

Pricing and Service Bundling at a Smartphone Provider. / Bentzen, Eric; Hsuan, Juliana.

Proceedings of INFORMS Annual Meeting 2018. 2018. 4.

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskning

TY - GEN

T1 - Pricing and Service Bundling at a Smartphone Provider

AU - Bentzen, Eric

AU - Hsuan, Juliana

N1 - CBS Library does not have access to the material

PY - 2018

Y1 - 2018

N2 - Many of the attributes with respect to pricing services are implied by economic theory, could be modeled, and investigated using relevant data from a company. In this paper, we will study relationship that a large smartphone service provider should be aware of and use in the pricing of bundling services. From a smartphone company we have access to customers and their use of cell phone services, Internet access and other services provided by the company. The dataset has been collected during a period and includes the amount that a large number of customers are willing to pay for each service.

AB - Many of the attributes with respect to pricing services are implied by economic theory, could be modeled, and investigated using relevant data from a company. In this paper, we will study relationship that a large smartphone service provider should be aware of and use in the pricing of bundling services. From a smartphone company we have access to customers and their use of cell phone services, Internet access and other services provided by the company. The dataset has been collected during a period and includes the amount that a large number of customers are willing to pay for each service.

M3 - Article in proceedings

BT - Proceedings of INFORMS Annual Meeting 2018

ER -

Bentzen E, Hsuan J. Pricing and Service Bundling at a Smartphone Provider. I Proceedings of INFORMS Annual Meeting 2018. 2018. 4