Performative Work: Bridging Performativity and Institutional Theory in the Responsible Investment Field

Daniel Beunza, Fabrizio Ferraro

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

85 Downloads (Pure)

Abstrakt

Callon’s performativity thesis has illuminated how economic theories and calculative devices shape markets, but has been challenged for its neglect of the organizational, institutional and political context. Our seven-year qualitative study of a large financial data company found that the company’s initial attempt to change the responsible investment field through a performative approach failed because of the constraints posed by field practices and organizational norms on the design of the calculative device. However, the company was subsequently able to put in place another form of performativity by attending to the normative and regulative associations of the device. We theorize this route to performativity by proposing the concept of performative work, which designates the necessary institutional work to enable translation and the subsequent adoption of the device. We conclude by considering the implications of performative work for the performativity and the institutional work literatures.
OriginalsprogEngelsk
TidsskriftOrganization Studies
Vol/bind40
Udgave nummer4
Sider (fra-til)515-543
Antal sider29
ISSN0170-8406
DOI
StatusUdgivet - apr. 2019

Bibliografisk note

Published online: 23. February 2018

Emneord

  • Actor network theory
  • Performativity
  • Materiality
  • Institutional theory
  • Corporate social performance
  • Corporate social responsibility
  • Economic sociology
  • Financial system

Citationsformater