Performance Management in Marketing

Publikation: Bog/antologi/afhandling/rapport › Bog › Forskning › peer review

Originalsprog	Engelsk

løbenummer: 090921

Emneord

@book{7ad706a08e2511de8153000ea68e967b,

title = "Performance Management in Marketing",

keywords = "Markedsf{\o}ring, Performance management",

author = "Varnes, \{Claus J.\} and \{{\O}stergaard Jacobsen\}, Per",

note = "l{\o}benummer: 090921",

year = "2009",

language = "English",

isbn = "9780390962096",

publisher = "McGraw-Hill",

address = "United States",

}