Packaging Design Taxonomy: A Literary Study on the Role of Packaging Design for a Brand Strategy Influenced by an Experience Economy

Jesper Clement

Packaging Design Taxonomy: A Literary Study on the Role of Packaging Design for a Brand Strategy Influenced by an Experience Economy

Jesper Clement

Institut for Afsætningsøkonomi

Publikation: Bidrag til bog/antologi/rapport › Konferencebidrag i proceedings › Forskning

Originalsprog	Engelsk
Titel	D2B Shanghai 2006 : Proceedings of the 1st international design management symposion. - Salford
Redaktører	Alex Williams, David Hands, Mark O'Brien
Forlag	Adelphi Research Institute for Creative Arts and Sciences
Publikationsdato	2006
Sider	150-158
Status	Udgivet - 2006
Begivenhed	Packaging Design Taxonomy - Varighed: 30 jun. 2010 → …

Konference

Konference	Packaging Design Taxonomy
Periode	30/06/2010 → …

Bibliografisk note

Opstilling: 658.325 db
Løbe nr.: 062506

Emneord

Grafisk design
Design
Emballage
Oplevelsesøkonomi

Handle.net

Persistent link

Citationsformater

Clement, Jesper. / Packaging Design Taxonomy : A Literary Study on the Role of Packaging Design for a Brand Strategy Influenced by an Experience Economy. D2B Shanghai 2006: Proceedings of the 1st international design management symposion. - Salford. red. / Alex Williams ; David Hands ; Mark O'Brien. Adelphi Research Institute for Creative Arts and Sciences, 2006. s. 150-158

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title = "Packaging Design Taxonomy: A Literary Study on the Role of Packaging Design for a Brand Strategy Influenced by an Experience Economy",

keywords = "Grafisk design, Design, Emballage, Oplevelses{\o}konomi",

author = "Jesper Clement",

note = "Opstilling: 658.325 db L{\o}be nr.: 062506; Packaging Design Taxonomy ; Conference date: 30-06-2010",

year = "2006",

language = "English",

pages = "150--158",

editor = "Alex Williams and David Hands and Mark O'Brien",

booktitle = "D2B Shanghai 2006",

publisher = "Adelphi Research Institute for Creative Arts and Sciences",

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Clement, J 2006, Packaging Design Taxonomy: A Literary Study on the Role of Packaging Design for a Brand Strategy Influenced by an Experience Economy. i A Williams, D Hands & M O'Brien (red), D2B Shanghai 2006: Proceedings of the 1st international design management symposion. - Salford. Adelphi Research Institute for Creative Arts and Sciences, s. 150-158, Packaging Design Taxonomy, 30/06/2010.

Packaging Design Taxonomy: A Literary Study on the Role of Packaging Design for a Brand Strategy Influenced by an Experience Economy. / Clement, Jesper.
D2B Shanghai 2006: Proceedings of the 1st international design management symposion. - Salford. red. / Alex Williams; David Hands; Mark O'Brien. Adelphi Research Institute for Creative Arts and Sciences, 2006. s. 150-158.

Publikation: Bidrag til bog/antologi/rapport › Konferencebidrag i proceedings › Forskning

TY - GEN

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T2 - Packaging Design Taxonomy

AU - Clement, Jesper

N1 - Opstilling: 658.325 db Løbe nr.: 062506

PY - 2006

Y1 - 2006

KW - Grafisk design

KW - Design

KW - Emballage

KW - Oplevelsesøkonomi

M3 - Article in proceedings

SP - 150

EP - 158

BT - D2B Shanghai 2006

A2 - Williams, Alex

A2 - Hands, David

A2 - O'Brien, Mark

PB - Adelphi Research Institute for Creative Arts and Sciences

Y2 - 30 June 2010

ER -