Organizational Brand Identity Co-creation: An Action Net Approach

Publikation: KonferencebidragKonferenceabstrakt til konferenceForskningpeer review

OriginalsprogEngelsk
Publikationsdato4 apr. 2013
Antal sider14
StatusUdgivet - 4 apr. 2013
Udgivet eksterntJa
BegivenhedThe 8th Global Conference of the Academy of Marketing's Brand, Corporate Identity and Reputation Special Interest Group 2013 - Catholic University of Portugal, Oporto, Portugal
Varighed: 3 apr. 20135 apr. 2013
Konferencens nummer: 8
http://www.porto.ucp.pt/globalbrandconference/

Konference

KonferenceThe 8th Global Conference of the Academy of Marketing's Brand, Corporate Identity and Reputation Special Interest Group 2013
Nummer8
LokationCatholic University of Portugal
LandPortugal
ByOporto
Periode03/04/201305/04/2013
Internetadresse

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