One Save per Day: How Mobile Technology can Support Individuals to Adopt Pro-environmental Behaviors

Jessica Ochmann, Christiane Lehrer

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskning

107 Downloads (Pure)

Abstract

The pressing issue of climate change requires humanity to reduce its ecological footprint drastically. While policymakers and companies must ensure the availability of green options, individuals are requested to contribute to the reduction of carbon emissions substantially. However, even when individuals recognize the need for pro-environmental behaviors, they often have difficulty meeting their expectations. Mobile technology for sustainability has the potential to support them in overcoming this issue by providing the decisive impetus for environmentally friendly behavior. Drawing upon the affordance perspective, we conducted a longitudinal qualitative study with users of a mobile app that encourages individuals to take daily sustainable actions. We present the affordance strands made possible by the app's features and how they lead to environmentally-friendly behaviors. We could observe behavior change with the app’s features. We also identify enablers and obstacles to affordance actualization. Our study contributes to Green IS research at the individual level and provides practical implications for mobile technology providers.
OriginalsprogEngelsk
TitelProceedings of the 56th Hawaii International Conference on System Sciences
RedaktørerTung X. Bui
Antal sider10
UdgivelsesstedHonolulu
ForlagHawaii International Conference on System Sciences (HICSS)
Publikationsdato2023
Sider761-770
ISBN (Elektronisk)9780998133164
DOI
StatusUdgivet - 2023
BegivenhedThe 56th Hawaii International Conference on System Sciences. HICSS 2023 - Lahaina, USA
Varighed: 3 jan. 20236 jan. 2023
Konferencens nummer: 56
https://hicss.hawaii.edu/

Konference

KonferenceThe 56th Hawaii International Conference on System Sciences. HICSS 2023
Nummer56
Land/OmrådeUSA
ByLahaina
Periode03/01/202306/01/2023
Internetadresse
NavnProceedings of the Annual Hawaii International Conference on System Sciences
ISSN1060-3425

Emneord

  • Green IS
  • Sustainability
  • Behavior change
  • Affordance theory
  • Challenges
  • Mobile app

Citationsformater