Navigating Maritime History: Weilbach and the Maritime World

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In a dynamic world, long-lasting business ventures are rare. Many once successful firms have failed to respond to major commercial, technological, or political changes and suffered from strategic mistakes. A few firms, however, have survived for centuries, and scholars have debated how and why. This book concerns such a firm: Weilbach, one of the oldest maritime suppliers in the world.
Established in 1755, Weilbach has navigated over 265 years of maritime history. Initially producing sails and nautical instruments, Weilbach has experienced several market crashes, radical technological changes, and major political transformations. Responding to these challenges, Weilbach has fundamentally transformed, while maintaining a strong focus on delivering navigational solutions of high practical value to seafarers.
Studying how and why Weilbach has survived in a dynamic, maritime world, the book brings maritime history into wider scholarly debates on businesses’ survival abilities. It also sheds new light on maritime suppliers, who have made shipping more efficient, reliable, and immensely safer.
ForlagIver C. Weilbach
Antal sider172
ISBN (Trykt)9788777903465
StatusUdgivet - 2023