Motivators and Barriers for Online Shopping of FMCGs

Suzanne C. Beckmann, Mogens Bjerre, Torben Hansen, Christine Sestoft, Niels Kornum, Susanne Friese

Publikation: Konferencebidrag › Paper › Forskning › peer review

Originalsprog	Engelsk
Publikationsdato	2002
Antal sider	10
Status	Udgivet - 2002
Begivenhed	The ANZMAC-EMAC joint symposium: "Marketing networks in a global economy" - Perth, Australien Varighed: 16 dec. 2002 → 17 dec. 2002

Konference	The ANZMAC-EMAC joint symposium: "Marketing networks in a global economy"
Land/Område	Australien
By	Perth
Periode	16/12/2002 → 17/12/2002

Emneord

@conference{36d40a00ddd511db84f6000ea68e967b,

title = "Motivators and Barriers for Online Shopping of FMCGs",

keywords = "Internet-shopping, Elektronisk detailhandel, Danmark, FMCG / Fast-moving consumer goods",

author = "Beckmann, {Suzanne C.} and Mogens Bjerre and Torben Hansen and Christine Sestoft and Niels Kornum and Susanne Friese",

year = "2002",

language = "English",

note = "null ; Conference date: 16-12-2002 Through 17-12-2002",

}

TY - CONF

T1 - Motivators and Barriers for Online Shopping of FMCGs

AU - Beckmann, Suzanne C.

AU - Bjerre, Mogens

AU - Hansen, Torben

AU - Sestoft, Christine

AU - Kornum, Niels

AU - Friese, Susanne

PY - 2002

Y1 - 2002

KW - Internet-shopping

KW - Elektronisk detailhandel

KW - Danmark

KW - FMCG / Fast-moving consumer goods

M3 - Paper

Y2 - 16 December 2002 through 17 December 2002

ER -