Mode Configuration Diversity: A New Perspective on Foreign Entry Mode Choice

Bent Petersen, Gabriel R. G. Benito, Lawrence S. Welch, Christian Geisler Asmussen

    Publikation: Bidrag til bog/antologi/rapportBidrag til bog/antologiForskningpeer review

    OriginalsprogEngelsk
    TitelThought Leadership in Advancing International Business Research
    RedaktørerArie Y. Lewin, S. Tamer Cavusgil, G. Tomas M. Hult, David A. Griffith
    Udgivelses stedHampshire
    ForlagPalgrave Macmillan
    Publikationsdato2008
    Sider57-78
    ISBN (Trykt)9780230217775, 023021777x
    StatusUdgivet - 2008

    Bibliografisk note

    Artiklen findes trykt i CBS bibliotek
    The article is available in printed form in CBS Library
    Løbenr.: 104259

    Citationsformater

    Petersen, B., Benito, G. R. G., Welch, L. S., & Geisler Asmussen, C. (2008). Mode Configuration Diversity: A New Perspective on Foreign Entry Mode Choice. I A. Y. Lewin, S. T. Cavusgil, G. T. M. Hult, & D. A. Griffith (red.), Thought Leadership in Advancing International Business Research (s. 57-78). Palgrave Macmillan.