Marketing in small and medium sized enterprises

Sascha Kraus, Matthias Fink, Dietmar Rössel, Søren Henning Jensen

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review

Løbenr. 077584

Emneord

@article{f5c228b0aba811dc9bb5000ea68e967b,

title = "Marketing in small and medium sized enterprises",

keywords = "Udenforomr{\aa}de, markedsf{\o}ring, iv{\ae}rks{\ae}ttere, sm{\aa} virksomheder, sm{\aa} og mellemstore virksomheder",

author = "Sascha Kraus and Matthias Fink and Dietmar R{\"o}ssel and Jensen, {S{\o}ren Henning}",

note = "L{\o}benr. 077584",

year = "2007",

language = "English",

volume = "7",

pages = "1--10",

journal = "Review of Business Research",

issn = "1546-2609",

publisher = "International Academy of Business and Economics",

number = "3",

}

TY - JOUR

T1 - Marketing in small and medium sized enterprises

AU - Kraus, Sascha

AU - Fink, Matthias

AU - Rössel, Dietmar

AU - Jensen, Søren Henning

N1 - Løbenr. 077584

PY - 2007

Y1 - 2007

KW - Udenforområde

KW - markedsføring

KW - iværksættere

KW - små virksomheder

KW - små og mellemstore virksomheder

M3 - Journal article

SN - 1546-2609

VL - 7

SP - 1

EP - 10

JO - Review of Business Research

JF - Review of Business Research

IS - 3

ER -