Is Social Integration Necessary for Corporate Branding? A Study of Corporate Branding Strategies at Novo Nordisk

    Publikation: Bog/antologi/afhandling/rapportPh.d.-afhandling

    411 Downloads (Pure)
    OriginalsprogEngelsk
    UdgivelsesstedFrederiksberg
    ForlagCopenhagen Business School [Phd]
    Antal sider458
    ISBN (Trykt)9788792842701
    ISBN (Elektronisk)9788792842718
    StatusUdgivet - 2012
    NavnPhD series
    Nummer22.2012
    ISSN0906-6934

    Citationsformater