How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields

Jasper Eshuis, Erik Braun, Erik-Hans Klijn, Sebastian Zenker

Publikation: KonferencebidragPaperForskningpeer review

OriginalsprogEngelsk
Publikationsdato2015
Antal sider19
StatusUdgivet - 2015
BegivenhedThe 3rd Institute of Place Management Conference 2015 - Poznań University of Economics, Poznań, Polen
Varighed: 6 maj 20158 maj 2015
Konferencens nummer: 3
http://www.placemanagement2015.pl/

Konference

KonferenceThe 3rd Institute of Place Management Conference 2015
Nummer3
LokationPoznań University of Economics
Land/OmrådePolen
ByPoznań
Periode06/05/201508/05/2015
Internetadresse

Emneord

  • Place marketing
  • City marketing
  • Governance
  • Policy
  • Stakeholder involvement
  • Brand concept

Citationsformater