How Election Polls Shape Voting Behaviour

Jens Olav Dahlgaard, Jonas Hedegaard Hansen, Kasper Møller Hansen, Martin Vinæs Larsen

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    Resumé

    This article investigates how election information such as opinion polls can influence voting intention. The bandwagon effect claims that voters ‘float along’: a party experiencing increased support receives more support, and vice versa. Through a large national survey experiment, evidence is found of a bandwagon effect among Danish voters. When voters are exposed to a news story describing either an upwards or downwards movement for either a small or large party, they tend to move their voting intentions in the according direction. The effect is strongest in the positive direction – that is, when a party experiences increased support, more follows. Consistent effects are found across two different parties for a diverse national sample in a political context very different from earlier research on the bandwagon effects. Considering previous research and the fact that evidence is not found that suggests that the effect of polls vary across sociodemographic groups, the results imply that bandwagon behaviour is based not on social or political contingencies, such as media or political institution, but on fundamentals of political cognition.
    OriginalsprogEngelsk
    TidsskriftScandinavian Political Studies
    Vol/bind40
    Udgave nummer3
    Sider (fra-til)330–343
    ISSN0080-6757
    DOI
    StatusUdgivet - 2017

    Citer dette

    Dahlgaard, Jens Olav ; Hansen, Jonas Hedegaard ; Hansen, Kasper Møller ; Larsen, Martin Vinæs. / How Election Polls Shape Voting Behaviour. I: Scandinavian Political Studies. 2017 ; Bind 40, Nr. 3. s. 330–343.
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    How Election Polls Shape Voting Behaviour. / Dahlgaard, Jens Olav ; Hansen, Jonas Hedegaard; Hansen, Kasper Møller; Larsen, Martin Vinæs.

    I: Scandinavian Political Studies, Bind 40, Nr. 3, 2017, s. 330–343.

    Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

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