How Digital Platforms Compete Against Diverse Rivals

Kalina Staykova, Jan Damsgaard

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Abstrakt

Digital platform competition is an ongoing and unpredictable endeavor with platforms competing simultaneously against diverse competitors on several battlefronts. Based on a study of MobilePay, a prominent digital payment platform in Denmark, we propose the Digital Platform Competition Grid, which outlines four competitive approaches that platform owners can take when facing competitors with diverse characteristics. Within each approach, a platform owner can mix and match several competitive actions when competing offensively or defensively on various battlefronts.
OriginalsprogEngelsk
Artikelnummer7
TidsskriftMIS Quarterly Executive
Vol/bind20
Udgave nummer4
Sider (fra-til)275-295
Antal sider21
ISSN1540-1960
DOI
StatusUdgivet - dec. 2021

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