Handbook on Cross-cultural Marketing

Glen H. Brodowsky (Redaktør), Camille P. Schuster (Redaktør)

Publikation: Bog/antologi/afhandling/rapportAntologiForskningpeer review

OriginalsprogEngelsk
Udgivelses stedCheltenham
ForlagEdward Elgar Publishing
Antal sider304
ISBN (Trykt)9781788978538
ISBN (Elektronisk)9781788978545
DOI
StatusUdgivet - 2020
NavnResearch Handbooks in Business and Management

Citationsformater

Brodowsky, G. H., & Schuster, C. P. (red.) (2020). Handbook on Cross-cultural Marketing. Edward Elgar Publishing. Research Handbooks in Business and Management https://doi.org/10.4337/9781788978545