Globalization and Discursive Regulation: New Public Management

    Publikation: Working paperForskning

    20 Downloads (Pure)
    OriginalsprogEngelsk
    UdgivelsesstedFrederiksberg
    UdgiverDepartment of Intercultural Communication and Management, Copenhagen Business School
    Antal sider20
    StatusUdgivet - 2001
    NavnWorking Paper / Intercultural Communication and Management
    Nummer44

    Emneord

    • Kultur og markedsføring
    • International markedsføring

    Citationsformater