Globalization and Discursive Regulation: New Public Management

    Publikation: Working paperForskning

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    OriginalsprogEngelsk
    Udgivelses stedFrederiksberg
    UdgiverDepartment of Intercultural Communication and Management, Copenhagen Business School
    Antal sider20
    StatusUdgivet - 2001
    NavnWorking Paper / Intercultural Communication and Management
    Nummer44

    Emneord

    • Kultur og markedsføring
    • International markedsføring

    Citationsformater

    Bislev, S., & Salskov-Iversen, D. (2001). Globalization and Discursive Regulation: New Public Management. Department of Intercultural Communication and Management, Copenhagen Business School. Working Paper / Intercultural Communication and Management, Nr. 44