Global Best Practices in New Product Development and Innovation.

Mette Præst Knudsen, Max von Zedtwitz, Abbie Griffin, Gloria Barczak

Publikation: KonferencebidragPaperForskningpeer review

Abstrakt

Extending thirty years of NPD best practice studies, this paper presents the results of the most recent 2020 global best practice survey on product development management practices conducted by the PDMA with responses from 589 companies in 31 countries. Besides continuing research on key dimensions such as antecedents to product-market successes, NPD process management, and NPD portfolio decisionmaking, the 2020 survey placed particular focus on NPD responses to the Covid19 pandemic and integration of artificial intelligence (AI) in product development design and management.
OriginalsprogEngelsk
Publikationsdato2021
Antal sider11
StatusUdgivet - 2021
BegivenhedThe 28th Innovation and Product Development Management Conference. IPDMC 2021 - Virtual Conference
Varighed: 6 jun. 20218 jun. 2021
Konferencens nummer: 28
https://www.eiasm.org/frontoffice/event_announcement.asp?event_id=1492%20

Konference

KonferenceThe 28th Innovation and Product Development Management Conference. IPDMC 2021
Nummer28
LokationVirtual Conference
Periode06/06/202108/06/2021
Internetadresse

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