Fingerprints as a Proxy for Readership of Sales Flyers: Lessons from a Large Scale Studys

Marcus Schmidt, Niels Krause

Publikation: Konferencebidrag › Paper › Forskning

Originalsprog	Engelsk
Publikationsdato	2004
Antal sider	6
Status	Udgivet - 2004
Begivenhed	The 33rd EMAC Annual Conference 2004: Worldwide Marketing - University of Murcia, Murcia, Spanien Varighed: 18 maj 2004 → 21 maj 2004 Konferencens nummer: 33

Konference	The 33rd EMAC Annual Conference 2004
Nummer	33
Lokation	University of Murcia
Land/Område	Spanien
By	Murcia
Periode	18/05/2004 → 21/05/2004

Emneord

@conference{dce408a0c02011db9769000ea68e967b,

title = "Fingerprints as a Proxy for Readership of Sales Flyers: Lessons from a Large Scale Studys",

keywords = "Reklameblade, Annoncer, Danmark, Reklame, Reklametryksager, fingeraftryk",

author = "Marcus Schmidt and Niels Krause",

year = "2004",

language = "English",

note = "The 33rd EMAC Annual Conference 2004 ; Conference date: 18-05-2004 Through 21-05-2004",

}