Facebook Netnography: Sharing Experiences of Using Netnography to Assess the Impact of Social Media on Brands

Publikation: Konferencebidrag › Konferenceabstrakt til konference › Forskning › peer review

Originalsprog	Engelsk
Publikationsdato	2012
Antal sider	1
Status	Udgivet - 2012
Begivenhed	The Australian & New Zealand Marketing Academy Conference. ANZMAC 2012 - Adelaide, Australien Varighed: 3 dec. 2012 → 5 dec. 2012 http://anzmac.info/conference/2012/

Konference	The Australian & New Zealand Marketing Academy Conference. ANZMAC 2012
Land/Område	Australien
By	Adelaide
Periode	03/12/2012 → 05/12/2012
Internetadresse	http://anzmac.info/conference/2012/

Handle.net

@conference{6501bc4c7fda4f4596477c13309220c1,

title = "Facebook Netnography: Sharing Experiences of Using Netnography to Assess the Impact of Social Media on Brands",

author = "Richard Gyrd-Jones",

year = "2012",

language = "English",

note = "The Australian & New Zealand Marketing Academy Conference (ANZMAC), ANZMAC12 ; Conference date: 03-12-2012 Through 05-12-2012",

url = "http://anzmac.info/conference/2012/",

}