Examining the Variety of Contexts for Creativity: WP # 2.1.2

Publikation: Bog/rapportRapportForskning

Resumé

The purpose of this paper is to analyze how audiences choose between different theatreperformances and how they try to evaluate the quality. Especially the impact of professional reviewsis analyzed. The audience may use different quality indicators to evaluate the quality beforehand.These quality indicators can be either objective facts (such as the manuscript (title and author), thedirector or the actors) or subjective quality indicators such as professional review (e.g. innewspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper willanswer the research questions based on econometric analysis using a unique dataset from the RoyalDanish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14,where data has been systematically collected. The paper will provide new and original researchabout the importance of mediators (professional reviewers) compared to word-of mouth mechanismon demand for theatre performances.
The purpose of this paper is to analyze how audiences choose between different theatreperformances and how they try to evaluate the quality. Especially the impact of professional reviewsis analyzed. The audience may use different quality indicators to evaluate the quality beforehand.These quality indicators can be either objective facts (such as the manuscript (title and author), thedirector or the actors) or subjective quality indicators such as professional review (e.g. innewspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper willanswer the research questions based on econometric analysis using a unique dataset from the RoyalDanish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14,where data has been systematically collected. The paper will provide new and original researchabout the importance of mediators (professional reviewers) compared to word-of mouth mechanismon demand for theatre performances.
SprogEngelsk
Udgivelses stedManchester
ForlagCre8tv.EU
Antal sider176
StatusUdgivet - 2016

Bibliografisk note

The Cre8tv.eu project is funded under the 7th Framework Programme of the European Commission

Citer dette

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title = "Examining the Variety of Contexts for Creativity: WP # 2.1.2",
abstract = "The purpose of this paper is to analyze how audiences choose between different theatreperformances and how they try to evaluate the quality. Especially the impact of professional reviewsis analyzed. The audience may use different quality indicators to evaluate the quality beforehand.These quality indicators can be either objective facts (such as the manuscript (title and author), thedirector or the actors) or subjective quality indicators such as professional review (e.g. innewspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper willanswer the research questions based on econometric analysis using a unique dataset from the RoyalDanish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14,where data has been systematically collected. The paper will provide new and original researchabout the importance of mediators (professional reviewers) compared to word-of mouth mechanismon demand for theatre performances.",
author = "Jesper Strandgaard and Frans B{\'e}vort and Trine Bille and Cappelen, {Sophie Marie} and Munar, {Ana Maria} and Can-Seng Ooi and Stjerne, {Iben Sandal}",
note = "The Cre8tv.eu project is funded under the 7th Framework Programme of the European Commission",
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language = "English",
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T1 - Examining the Variety of Contexts for Creativity

T2 - WP # 2.1.2

AU - Strandgaard,Jesper

AU - Bévort,Frans

AU - Bille,Trine

AU - Cappelen,Sophie Marie

AU - Munar,Ana Maria

AU - Ooi,Can-Seng

AU - Stjerne,Iben Sandal

N1 - The Cre8tv.eu project is funded under the 7th Framework Programme of the European Commission

PY - 2016

Y1 - 2016

N2 - The purpose of this paper is to analyze how audiences choose between different theatreperformances and how they try to evaluate the quality. Especially the impact of professional reviewsis analyzed. The audience may use different quality indicators to evaluate the quality beforehand.These quality indicators can be either objective facts (such as the manuscript (title and author), thedirector or the actors) or subjective quality indicators such as professional review (e.g. innewspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper willanswer the research questions based on econometric analysis using a unique dataset from the RoyalDanish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14,where data has been systematically collected. The paper will provide new and original researchabout the importance of mediators (professional reviewers) compared to word-of mouth mechanismon demand for theatre performances.

AB - The purpose of this paper is to analyze how audiences choose between different theatreperformances and how they try to evaluate the quality. Especially the impact of professional reviewsis analyzed. The audience may use different quality indicators to evaluate the quality beforehand.These quality indicators can be either objective facts (such as the manuscript (title and author), thedirector or the actors) or subjective quality indicators such as professional review (e.g. innewspapers) or friends and relatives evaluations (word-of-mouth mechanisms). The paper willanswer the research questions based on econometric analysis using a unique dataset from the RoyalDanish National Theatre (offering theatre, opera and ballet) during the period 2004/05 to 2013/14,where data has been systematically collected. The paper will provide new and original researchabout the importance of mediators (professional reviewers) compared to word-of mouth mechanismon demand for theatre performances.

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PB - Cre8tv.EU

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