Effects of Message Appeal on Corporate Responsibility Initiatives

Suzanne C. Beckmann, Luisa Andreu, Anna Mattila, Joaquin Aldas

Publikation: Konferencebidrag › Paper › Forskning › peer review

Originalsprog	Engelsk
Publikationsdato	2010
Status	Udgivet - 2010
Begivenhed	Annual Frontiers in Service Conference - Karlstad, Sverige Varighed: 10 jun. 2010 → 13 jun. 2010 Konferencens nummer: 19 http://www.ctf.kau.se/frontiers2010/index.shtml

Konference	Annual Frontiers in Service Conference
Nummer	19
Land/Område	Sverige
By	Karlstad
Periode	10/06/2010 → 13/06/2010
Internetadresse	http://www.ctf.kau.se/frontiers2010/index.shtml

Handle.net

@conference{4bf732ed7d6b4c378879ad8e6b561701,

title = "Effects of Message Appeal on Corporate Responsibility Initiatives",

author = "Beckmann, {Suzanne C.} and Luisa Andreu and Anna Mattila and Joaquin Aldas",

year = "2010",

language = "English",

note = "Annual Frontiers in Service Conference ; Conference date: 10-06-2010 Through 13-06-2010",

url = "http://www.ctf.kau.se/frontiers2010/index.shtml",

}