This article investigates Corporate Social Responsibility (CSR) in Asia through two related themes: research knowledge and ethical norms. ‘CSR in Asia’ research is shown to be growing, particularly in East Asia. Compared with Western CSR literature, it is shown to be dominated by empirical, particularly quantitative, research. More substantively, this research is dominated by an issue focus on ethical norms, though this is in real decline. In this light, this article offers a closer investigation of the nature of ethical systems underpinning Asian business, and a comparison of Asian and Western conceptions of the community as a stakeholder.
- Corporate social responsibility
- CSR dynamics
- CSR research