Does Export Marketing Engagement by Manufacturers Pay Off?: Evidence from the Vietnamese Wood Furniture Industry

Does Export Marketing Engagement by Manufacturers Pay Off? Evidence from the Vietnamese Wood Furniture Industry

Bent Petersen, Pham Thi Song Hanh

Publikation: Bidrag til bog/antologi/rapport › Bidrag til bog/antologi › Forskning › peer review

Originalsprog	Engelsk
Titel	Internationalization of Emerging Economies and Firms
Redaktører	Marin Marinov, Svetla Marinova
Antal sider	17
Udgivelsessted	Basingstoke
Forlag	Palgrave Macmillan
Publikationsdato	2012
Sider	224-240
Kapitel	10
ISBN (Trykt)	9780230348332 , 9781137007438
ISBN (Elektronisk)	9780230363663 , 0230363660
DOI	https://doi.org/10.1057/9780230363663
Status	Udgivet - 2012

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title = "Does Export Marketing Engagement by Manufacturers Pay Off?: Evidence from the Vietnamese Wood Furniture Industry",

author = "Bent Petersen and Hanh, {Pham Thi Song}",

year = "2012",

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language = "English",

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Internationalization of Emerging Economies and Firms. red. / Marin Marinov; Svetla Marinova. Basingstoke : Palgrave Macmillan, 2012. s. 224-240.

Publikation: Bidrag til bog/antologi/rapport › Bidrag til bog/antologi › Forskning › peer review

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