Discourses on Gender Diversity on Corporate Websites: A Systemic Functional Linguistics Analysis

    Publikation: KonferencebidragPaperForskningpeer review

    Abstrakt

    In this article, we seek to contribute to the scholarship on organizational communication and on gender and diversity in organizations by identifying the influences from different streams of feminism in organizational discourses about gender diversity. In order to provide an in-depth exploratory study, we propose a discourse analysis, performed with tools from systemic functional linguistics, of the websites of the 14 corporate sponsors of a Swiss women’s business network. We show that there is both heterogeneity of discourses that are drawn from, but also the apparent dominance of what can be identified as neoliberal feminism.
    OriginalsprogEngelsk
    Publikationsdato2014
    StatusUdgivet - 2014
    BegivenhedThe Academy of Management Annual Meeting 2014: The Power of Words - Philadelphia, USA
    Varighed: 1 aug. 20145 aug. 2014
    Konferencens nummer: 74
    http://aom.org/annualmeeting/

    Konference

    KonferenceThe Academy of Management Annual Meeting 2014
    Nummer74
    LandUSA
    ByPhiladelphia
    Periode01/08/201405/08/2014
    Internetadresse

    Bibliografisk note

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    Emneord

    • Corporate discourse
    • Gender diversity
    • Discourse analysis

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